The Outdoor Media Association (OMA) is calling for Expressions of Interest (EOI) to build an Automated Transaction Platform (ATP) that will create a one-stop hub for the buying and selling of out-of-home (OOH) in Australia across all formats. […]
IHS Digital Signage Industry Market Tracker reports that software revenue had its strongest overall growth in 2014, generating USD 431 million -- an increase of 21 percent over the previous year. Media players and set-top boxes (STBs) had the next largest increase of 19 percent, followed by digital out-of-home media revenue at 11 percent. […]
The outdoor industry is making an aggressive push to grow its share of advertising spend with the Outdoor Media Association (OMA) announcing it is building a “one-stop hub” for buying and selling out-of-home advertising across all formats in the country. […]
The Digital Signage Business Climate Index (DBCI) in Benelux has further increased since the last poll in January. The Index grew from 71,43 base points by 3,57 points to reach 75,00 base points. The DBCI reflects the very positive current business sentiment of the digital signage industry in Benelux. […]
[…]
[…]
This is a clever campaign by Fiat run on a street in Frankfurt, Germany. To promote the parking assist technology that comes in the Fiat 500, a video wall was set up on a brick facade along a city street, with sensors watching cars that manipulated their way into an empty parking spot. […]
Here’s a solid sign that STRATACACHE is starting to stitch together its somewhat diverse properties into a cohesive offer to the market – in this case, for gaming. […]
L Squared is a busy digital signage software and solutions provider up my way in the Toronto area. CEO Gajendra Ratnavel will take a break next week and head down to Orlando for InfoComm. As part of a running series from readers, here’s why this guy goes … How many years have you been going to InfoComm? […]
OUTFRONT Media Inc. shares have received a Mean Price Target of $31.36. According to the rating issued from 7 Wall Street Analysts, the High Price Target is seen at $34 while the Lower end of the Price Target is seen at $28. […]
The ad industry’s disconnect from consumers is epitomised by the festival, where we toast an industry that’s in love with technology and itself, not people. One of the oddest things about advertising is our continued focus on ourselves and not the general population. […]
[…]
CHICAGO--(BUSINESS WIRE)--NEC Display Solutions of America, a leading provider of commercial LCD display and projector solutions, today announced that VUKUNET, its ad serving platform for the Digital out of Home (DOOH) industry, has expanded its presence in the DOOH market to more than 1.8-billion ad impressions in 100,000 locations since launch. […]
H […]
Denver-based Four Winds Interactive sent me an invite and details on something called Forward, The Digital Experience Conference – a new event it is putting together for this fall in the mile-high city. I’ve been to conferences organized or structured around vendors, and they can tend to be very long days hearing more and more and more about the product and applications. […]
