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This McDonald’s billboard dished out free McFlurries when the heat hit a record temperature (businessinsider)

When a heatwave hit the Netherlands earlier this month, McDonald's conjured up a novel way to keep people cool. The fast food chain partnered with outdoor advertising JCDecaux to create a heat-activated billboard. When the temperate at the Damrak in Amsterdam hit a record 38.6 degrees Celsius (101.48 Fahrenheit,) a panel opened automatically to offer out 100 McFlurry cups to passing pedestrians. […]

businessinsider.com
Mon, Jul 20, 2015 at 10:41 PM

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Elo, Grassfish partner for interactive digital signage tech

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digitalsignagetoday.com
Mon, Jul 20, 2015 at 10:13 PM

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BLE Beacons, Mobile Technology and Digital Signage (avnetwork)

Increasingly, businesses expect to be able reach their customers with heightened effectiveness and accuracy, while also understanding how their various communications and campaigns have performed. With the expansion of tools available for serving and analyzing online mediums, other industries suffer from a lack of similar metrics. […]

avnetwork.com
Mon, Jul 20, 2015 at 10:11 PM

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This McDonald’s billboard dished out free McFlurries when the heat hit a record temperature

When a heatwave hit the Netherlands earlier this month, McDonald's conjured up a novel way to keep people cool. […]

oaaa.org
Mon, Jul 20, 2015 at 8:00 PM

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This McDonald’s billboard dished out free McFlurries when the heat hit a record temperature

When a heatwave hit the Netherlands earlier this month, McDonald's conjured up a novel way to keep people cool. […]

oaaa.org
Mon, Jul 20, 2015 at 8:00 PM

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Pearl Media Transports Consumers to the Philippines

The interactive kiosk not only immersed consumers in the landscapes of the Philippines but captured and superimposed their reactions onto postcards sharable via social media. […]

digitalsignageconnection.com
Mon, Jul 20, 2015 at 2:32 PM

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Peerless-AV Introduces New Video Wall Installation App

The Video Wall Mount Locator App is intended to help integrators save time and costs on installation. […]

digitalsignageconnection.com
Mon, Jul 20, 2015 at 2:10 PM

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Branded Cities’ promo of their Times Square digital billboards (video, 2:51)

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Mon, Jul 20, 2015 at 2:05 PM

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World’s Fastest LED Video Wall Scaling from Calibre

The powerful HQView770 scaler-switcher utilizes in-house developed virtual-ASIC video processing technology that provides three functions in one product. […]

digitalsignageconnection.com
Mon, Jul 20, 2015 at 1:57 PM

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JCDecaux receives the “Janus de la Cité” award for the new Paris bus shelter (jcdecaux)

JCDecaux SA (Euronext Paris: DEC), the outdoor advertising company, has received the “Janus de la Cité 2015” award for the new Paris bus shelter, from the French Design Institute. For 65 years, the French Design Institute has been promoting companies of all sizes for offering some of the best products and services. […]

Mon, Jul 20, 2015 at 1:56 PM

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JCDecaux receives the “Janus de la Cité” award for the new Paris bus shelter

Paris, 20 July 2015 – JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that it has received the “Janus de la Cité 2015” award for the new Paris bus shelter, from the French Design Institute.For 65 years, the French Design Institute has been promoting companies of all sizes for offering some of the best products and services. […]

Mon, Jul 20, 2015 at 11:45 AM

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On Road, So Posts Will Be Spotty

This week and next, just like last week, sees me in a whole buncha airports and hotels, so posts will be spotty. It’s summer, and theoretically not a whole pile going on anyway. Whatever normal is for this thing should resume at the start of August. […]

sixteen-nine.net
Mon, Jul 20, 2015 at 9:34 AM

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Gov’t to pay JC Decaux Macau MOP2.88m for LED lightbox advertising (macaubusinessdaily)

The Macau Government is to pay outdoor advertising company JC Decaux (Macau) Ltd. a total of MOP2.88 million (US$360,733) this year and next for the leasing of the city’s bus shelters and posting of government advertising on the LED backlit lightboxes of the shelters, a dispatch published in the Official Gazette said. […]

macaubusinessdaily.com
Mon, Jul 20, 2015 at 4:44 AM

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WSJ: U.S. TV Ad Spending Fell in Second Quarter; Out-of-Home Up by Double Digits

Overall advertising spend in the U.S. increased 2% for the quarter as digital media and out-of-home ads both posted double-digit growth rates. Ad spending was flat for the month of June. […]

blogs.wsj.com
Mon, Jul 20, 2015 at 12:10 AM

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Rock ‘n’ Roll Marathon Series encouraging runners on digital billboards

The Rock 'n' Roll Marathon Series has announced Travelers, an official sponsor of the 2015 Rock 'n' Roll Marathon Series, is shining a digital billboard spotlight on what motivates runners with its "My Drive Comes From" campaign, which kicks off July 18-19 at the Humana Rock 'n' Roll Chicago Half Marathon. […]

oaaa.org
Sun, Jul 19, 2015 at 8:00 PM

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