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Sunday, June 21, 2015 Sun, Jun 21, 2015

India: How Adclever, the Flipkart of outdoor media, systemizes the Rs 1,039 billion OOH sector (yourstory)

Out-of-home media (OOH media), worth Rs 1,039 billion in market size, is highly unorganized and out-of-date. Acquiring any information related to outdoor advertising is a daunting task. The duplicity of information, varied prices for the same space, and lack of information regarding traffic are some of the major problems that riddle the sector. […]

yourstory.com
Sun, Jun 21, 2015 at 1:18 AM

Saturday, June 20, 2015 Sat, Jun 20, 2015

Friday, June 19, 2015 Fri, Jun 19, 2015

It’s Big and it’s Clever: DOOH is Delivering Engagement at Scale (source – Linkedin)

By Neil Morris. DOOH is delivering intelligent advertising at real scale every day and great progress has taken place over the past 10 years, the same 10 years that Grand Visual has been getting busy. We’re extremely proud of the work we’ve done over that time to break new ground and pioneer the use of creative technology and of execution technique. […]

linkedin.com
Fri, Jun 19, 2015 at 1:25 AM

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