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CrownTV Showcases Salon Digital Signage at 2016 International Beauty Show

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crowntv-us.com
Sun, Mar 20, 2016 at 11:21 PM

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Survey of 1.6 million customers proves the power of digital signage(APS Group)

By using eye-tracking technology to measure the reaction of more than 1.6m shoppers, we found that almost double the number of people looked at and engaged with shop window displays if the retailer used animated, digital content instead of traditional print. […]

Sun, Mar 20, 2016 at 9:39 PM

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Exterion Media boss claims new TfL partnership ‘will transform outdoor as a medium’ (Campaign Live)

Exterion Media has claimed its won the £1.1 billion Tube outdoor ad sales contract because it offered a "genuine partnership" with Transport for London and "a laser focus" on what would benefit advertisers and consumers. […]

campaignlive.co.uk
Sat, Mar 19, 2016 at 7:54 PM

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TfL: ‘The outdoor industry needs to move from selling space on a wall to selling an audience’ (Marketing Week)

Transport for London (TfL) hopes its new £1.1bn advertising deal with Exterion can prove a catalyst to transform the ‘outdated’ outdoor advertising market and offer brands new opportunities to engage with its audience. […]

marketingweek.com
Sat, Mar 19, 2016 at 7:51 PM

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16:9: DSE 2016 Day Two Impressions

The 2016 version of Digital Signage Expo is in the can, with the show already announcing next year will be the last week of March, with the trade hall open on the 29th and 30th. The numbers haven’t been pushed out by the show, but I can’t see it being logged as bigger than last year. By 2 PM on Thursday, the hall was not at all busy. […]

sixteen-nine.net
Sat, Mar 19, 2016 at 7:50 PM

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Chicago Tribune: New Chicago billboards aim for smile

Something wonderful is about to happen." The phrase — freshly emblazoned on the billboard at Ashland and Armitage avenues — might prompt a "Yeah, right" from pessimists. But an optimist might smile, and that's exactly the reaction The Joy Team wants. […]

chicagotribune.com
Sat, Mar 19, 2016 at 6:42 PM

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Cities to Untangle Traffic Snarls, With Help From Alphabet Unit

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nytimes.com
Sat, Mar 19, 2016 at 12:09 AM

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Demystified: Digital Out Of Home (DOOH) (Space66)

Here we examine the evolving world of DOOH (Digital Out Of Home). DOOH: the basics: The out-of-home industry is set to evolve more rapidly over the next 18 months. The oldest advertising format has seen significant changes; mobile convergence, developments in digital platforms and data sources are changing industry perception. […]

Fri, Mar 18, 2016 at 7:38 PM

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Why This Calvin Klein Billboard Got Called Out For Being Sexist (refinery29)

The contentious billboard was actually taken down last night; interesting timing, though Calvin Klein's team says this wasn't as a result of Zak's reactions to the campaign. "This billboard was taken down overnight as part of the planned rotation of our spring 2016 advertising campaign," read a statement Calvin Klein's PR team provided Refinery29. […]

refinery29.com
Fri, Mar 18, 2016 at 6:01 PM

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Flying Drone Billboards Are the Future We Deserve (Gizmodo)

When listing all the ways humanity is going to ruin the future, one that doesn’t often come up is the sun being blocked out by a horde of drone advertising blimps. But that hasn’t stopped one Swiss firm from working hard to make it a reality. Skye Aero is a project to build 10-foot helium-filled balloons, with small propellers attached to give better control than your average blimp. […]

gizmodo.com
Fri, Mar 18, 2016 at 5:06 PM

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JCDecaux Singapore names new MD as Ashley Stewart moves on

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marketing-interactive.com
Fri, Mar 18, 2016 at 5:04 PM

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MediaPost: Will Transport for London Finally Put The Digital In Digital Outdoor?

Outdoor has always talked a great digital game, but to me, it's not always delivered. I was lucky enough to be taken to an exhibition in which London Underground showed what was likely to appear on its outdoor sites over the next few years. […]

mediapost.com
Fri, Mar 18, 2016 at 5:02 PM

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LGD to Build World’s First G5 OLED Light Panel Fab

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en.ctimes.com.tw
Fri, Mar 18, 2016 at 4:58 PM

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Over 1,000 Inspiring Billboards, Creating A Smile Across America for International Day of Happiness (PRWeb)

Over 1,000 billboards with positive messages aiming to spread joy, optimism and inspiration are popping up in 252 cities from coast to coast across the U.S. […]

prweb.com
Fri, Mar 18, 2016 at 4:54 PM

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Ingram Micro Buys NETXUSA For Undisclosed Sum; Expects EPS Accretion in FY16

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sonoranweeklyreview.com
Fri, Mar 18, 2016 at 4:46 PM

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