Panasonic Installed the First Digital Signage System Giving Fans Full Visibility from Everywhere at Arena da Baixada in Brazil
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Wed, Jan 20, 2016 at 5:50 PM
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A party to launch 2016 and build momentum for what promises to be an exciting year for Posterscope. From launching new brands, to incorporating mobile location data and integrating new technologies that create impact, engagement and measurement for OOH; we are expecting a sensational year ahead at Posterscope and hope to celebrate our miles with you as the year progress. Happy New Year! […]
Paris and Basking Ridge, NJ, January 20, 2016 – JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, and Verizon Wireless (NYSE, Nasdaq: VZ), the operator of America's most reliable wireless network with 108.6 million retail connections nationwide, announced today that they have signed a multi-year contract to deploy Verizon’s 4G LTE small cells integrated in JCDecaux’s USA street furniture assets.This contract follows the successful launch of an initial deployment of Verizon small cells installed in JCDecaux Kiosks that enhance network performance in an important corridor of the City of San Francisco.Moreover, JCDecaux and Verizon have partnered since 2014 to deploy 170 mobile charging digital stations throughout four major US airports (JFK, Newark, Miami and LAX).JCDecaux is responsible for designing, providing and deploying Street Furniture elements that can elegantly house the small cells in vibrant urban environments in consultation with Cities and in accordance with local planning regulations. […]
Using an iPad and Kinect SDK technology, consumers were able to “use the Force” and move Stars Wars toys and other merchandise with their hands into a virtual shopping cart. […]
The system is called Digital Media Center and consists of 220 sets of Viera TVs. […]
Userful 8.5 is the first video wall solution to deliver 6K content in real time over a standard Ethernet network. […]
As vice chairman of the DSF Board of Directors, Ventura provides strategic direction for the association, which acts as an independent voice of the digital signage industry. […]
Outdoor advertising company JCDecaux SA and Verizon Wireless, operator of the wireless network with 108.6 million retail connections nationwide, have signed a multi-year contract to deploy Verizon’s 4G LTE small cells integrated in JCDecaux’s USA street furniture assets. […]
“Don’t let homeless people freeze to death” Posterscope Netherlands starts 2016 with a very special campaign. Working in collaboration with Media partners JCDecaux, Exterion and Clear Channel, the campaign aims to raise money for Sheltersuit, a new charity that is related to Out of Home. Sheltersuit produces jackets and sleeping bags for homeless people. […]
Out-of-Home Advertising is about to become substantially more effective. We are taking advantage of new display technology and real-time connectivity combined with robust audience data. As such, OOH publishers and marketers can bring relevancy into the equation farther up the marketing funnel. […]
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Perpendicular to passing traffic, its sides will light up with advertisements, about four feet high by three feet wide, that change every fifteen seconds. The ads are the revenue producers, minting money for the city as well as for Google and the other investors in the consortium that owns Intersection, the company that runs the Links. […]
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With the explosive growth of digital signage in all business sectors, many have embraced the mantra of Kevin Costner’s character in Field of Dreams — “If you build it, they will come.” The bigger question in this for digital signage network owners and operators is, “Will they watch?” Content for digital signage is an often overlooked, yet key cornerstone of the success of any platform. […]