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Display Week 2016 International Symposium, Seminar and Exhibition May 22-May 27, 2016 San Francisco, California

SID's Display Week is the international event for the electronic display industry, where new technologies are introduced. Display Week's attendees and exhibitors represent the display-engineering talent from all over the world, as well as leaders representing both the commercial and consumer markets. […]

displayweek.org
Tue, May 17, 2016 at 7:35 AM

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Digital Signage Exhibition Joins SIGN CHINA 2016 and LED CHINA 2016 (PRNewswire)

Online pre-registration is now open for the SIGN CHINA 2016, LED CHINA 2016, and the newly-joined Digital Signage 2016 Exhibition. Trade professionals are able to get access to three events with only one badge by registering online before September 10. […]

prnewswire.com
Tue, May 17, 2016 at 7:17 AM

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Augmented eyeballs ‘could end out-of-home’ (Mediatel)

Speaking at the 2016 DailyDOOH Media Summit on Tuesday, Burbridge described a Matrix-style era where tech has the capabilities to manipulate memories, augment human beings into someone else's reality and allow advertisers to control what we see. […]

mediatel.co.uk
Tue, May 17, 2016 at 5:29 AM

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DOOH campaign on taxi tops: Starbucks #FrappucinoHappyHour (Outsmart)

This year, to build more coverage and drive awareness on the streets of London, Verifone Media and Starbucks have launched a DigitalTops campaign. Verifone Media’s HD LCD DigitalTop network of 400 screens, offers advertisers a 1 in 6 share of voice within a 30 second loop. […]

outsmart.org.uk
Tue, May 17, 2016 at 5:21 AM

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The immense promise of drones for advertising (Media Life)

A handful of small vendors specializing in drone advertising have popped up across the country, and on a few occasions these mini-copters have been used for alternative media stunts. But there are a slew of issues, many of them legal, that have stymied more widespread use of drone-vertising. […]

Tue, May 17, 2016 at 4:32 AM

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Digital billboards glow; residents scowl

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philly.com
Mon, May 16, 2016 at 6:10 PM

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Atheist Ads Mocking Answers in Genesis Ark Encounter Rejected by Billboard Companies

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christiannews.net
Mon, May 16, 2016 at 5:55 PM

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Digital billboard divide: Corner Brook business says city dragging its heels on outdoor ads

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cbc.ca
Mon, May 16, 2016 at 5:53 PM

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The Drum: Clear Channel Outdoor boss says 2016 will be a digital ‘tipping point’ for outdoor advertising

Forecasts which predict that Clear Channel Putdoor will generate more revenue from electronic advertising displays than traditional billboards and posters this year. The outdoor advertising giant’s UK operations will generate more than 50 per cent of its revenues from digital displays this year, the first time that digital has surpassed other OOH advertising means. […]

thedrum.com
Mon, May 16, 2016 at 5:48 PM

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Financial Times: Clear Channel at the digital billboard ‘tipping point’

Clear Channel Outdoor is set to reach a digital “tipping point” in the UK, generating more money from electronic advertising displays than traditional posters and billboards. […]

ft.com
Mon, May 16, 2016 at 5:46 PM

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Ireland’s top out of home (OOH) specialist PML Group: life after the acquisition by Posterscope (Marketing)

Last year UK-based Posterscope bought PML Group, Ireland’s top out of home (OOH) specialist, for an undisclosed sum. Once all the t’s are crossed and i’s dotted PML will join the Posterscope network, owned by Dentsu Inc. PML was started in 1982 by Jimmy Cashen, above, and the late Gerry O’Donoghue, to compete with Outdoor Advertising Services (OAS). […]

marketing.ie
Mon, May 16, 2016 at 5:43 PM

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Almo Professional A/V completes acquisition with IAVI

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digitalsignagetoday.com
Mon, May 16, 2016 at 5:35 PM

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16:9: IoT And Digital Signage: The Invisible Elephant In The Room – Part 1

Guest Post: Tim Strähle, Adversign Media This is part 1 of a three-part series about retail detail signage and the Internet of Things. It’s based on excerpts from a broader white paper by the digital signage CMS firm Adversign Media, which markets Viewneo. It is available here. […]

sixteen-nine.net
Mon, May 16, 2016 at 4:07 PM

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UK’s Airport Media selects BroadSign software to power its DOOH networks (BroadSign)

Airport Media has selected BroadSign’s automated digital out-of-home software to power its DOOH displays at London Gatwick and London Luton airports. The audiences reached through these airports unsurprisingly attract diverse advertiser categories, with brands on display including Land Rover, Louis Roederer, British Gas, Columbus and easyJet. […]

Mon, May 16, 2016 at 4:05 PM

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Audience and Context Platform Quividi Joins Digital Place Based Advertising Association (Quividi)

Paris-based Quividi has joined the Digital Place Based Advertising Association (DPAA). Quividi’s anonymous video analytics (AVA) platform finely counts and qualifies audiences in real time. Thanks to Quividi, media owners, agencies and brands create contextual dynamic campaigns that resonate with the viewers and can measure the precise impact of their communication. […]

quividi.com
Mon, May 16, 2016 at 4:01 PM

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