The Drum: How Posterscope is bringing Doom to your doorstep using Twitter and OOH
To mark the return of video game Doom, out of home (OOH) advertising group Posterscope is leveraging Twitter data to inform OOH ad buys, making sure Doom reaches the right people, at the right time, in the right place. […]
Wed, May 11, 2016 at 12:11 AM