The old billboard gets the flick as digital OOH advertising takes over (cmo)
…erature parting and programmatic platforms are jus… · …Static billboards and banners are a thing of the p… […]
Fri, May 22, 2015 at 1:43 AM
…erature parting and programmatic platforms are jus… · …Static billboards and banners are a thing of the p… […]
… an ad network or a programmatic supplier, can hel… · …Measuring Local Audiences. Let’s look at OO… […]
Fliphound Enables Programmatic Buying for Digital Billboard Owners; Provides Higher Occupancy, Day Parting, Real-Time Buying WICHITA, Kan., May 7, 2015 (GLOBE NEWSWIRE) -- Fliphound, pioneers of real-time online buying for outdoor digital billboards, announced that Fliphound's online buying and selling platform can now be accessed directly through Daktronics (Nasdaq:DAKT) Visiconn® Display Management Solution to provide seamless and automatic configuration of Fliphound for Daktronics display owners. […]
…due to flexibility, programmatic buying and the wa… · …“DOOH is approaching the point where it’s a me… […]
…due to flexibility, programmatic buying and the wa… · …“I learn something new every day and I really me… […]
Exclusive interview for Digital Signage Pulse. Ahead of the OAAA-TAB National Convention + Expo in San Diego, which will take place on May 11-13, I spoke with one of the featured speakers, Mark Boidman, about the state of the DOOH industry. Mark Boidman is a Managing Director at independent investment banking firm Peter J. […]
… phones. Juice does programmatic ad placement. So … · …Blue Bite is a NYC start-up that’s been hang… […]
…ent platform (DMP), programmatic strategy and “c… · …A small, but significant, number of major global m… […]
…elf that the sooner programmatic buying came into … · …It didn’t start well. On Monday I had at least f… […]
…ound topics such as programmatic.… · …Marketing's Rachel Barnes and Charlotte McEleny re… […]
…of discussion about programmatic and the increasin… · …on was asked, “Is programmatic ready for prime t… · …e question: “Does programmatic get to poor resul… · …Automated marketing, creativity, mobile strategies… […]
At 4A's Conference, Digital Media Chief Also Hints at Programmatic TV. […]
…the way online with programmatic and following the… · …l and revolutionise programmatic media buying outd… · …ut watch this space programmatic outdoor is the fu… · …Why DOOH isn’t Ubiquitous yet? In a little over … […]
…re – Think of programmatic buying versus a b… · …riment with OOH via programmatic and only purchase… · …GUEST POST: DAVID WEINFELD This week marks my retu… […]
… owners embrace new programmatic revenue streams w… · …l new products that programmatically enable the Ay… · …Company introduces a family of new products to its… […]