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Reimagining Retail In Uncertain Times

The retail industry is no stranger to experiencing hardship during tumultuous economic times. With a potential recession looming, retailers of all sizes will have to navigate a market downturn. Rising inflation resulted in higher costs for key necessities like food and clothing, prompting consumers to take a more mindful approach to spending their money. […]

commercialintegrator.com
Wed, Aug 16, 2023 at 9:05 AM

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Budgeting for Your Out of Home: How Much Does a Billboard Cost?

How Billboards and Bulletins Can Help Your Marketing Are you wondering: how much does a billboard cost? The short answer is: it depends. […]

emcoutdoor.com
Wed, Jun 14, 2023 at 2:00 PM

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DOOH Proof for QSR

DOOH Proof for QSR Published: May 16, 2023 In 2022, there was a promising outlook for the quick-serve restaurant (QSR) industry, as most reported an increase in sales, leading to plans for expansion. However, the industry's momentum has been hampered by recent inflation, labor shortages, and supply chain disruptions, creating uncertainty for QSR operators. […]

adomni.com
Mon, May 15, 2023 at 8:59 AM

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Shell USA, Inc. acquires Volta Inc., scaling up its U.S. public electric vehicle charging network

HOUSTON, March 31, 2023 -- Shell USA, Inc., a subsidiary of Shell plc, has completed the previously announced acquisition of Volta Inc. (Volta) in an all-cash transaction valued at approximately USD $169 million. With this acquisition, Shell now owns and operates one of the largest public electric vehicle (EV) charging networks in the U.S. […]

Shell
Sun, Apr 2, 2023 at 10:50 PM

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7-Eleven intends to build one of the largest electric vehicle (EV) fast-charging networks in North America but there is no mention of DOOH ad screens

7-Eleven, Inc. announced 7Charge, its new, proprietary EV charging network and app that delivers a convenient and reliable fast-charging experience at select 7-Eleven® stores in the U.S., and coming soon to Canada. […]

7-Eleven, Inc.
Tue, Mar 21, 2023 at 7:58 PM

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How restaurants use digital signage to improve operations and dining experience (Samsung Insights)

By: Fiona Briggs. The National Restaurant Association found consumers of all ages are comfortable using consumer-facing restaurant technology including kiosks, online ordering and mobile interaction. Adoption of new tech is growing, too, with the American Customer Satisfaction Index finding that one-third of customers use more restaurant technologies than they did two years ago. […]

insights.samsung.com
Thu, Feb 16, 2023 at 12:11 AM

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23 Things AV Manufacturers Have Planned For 2023 (rAVe pubs)

by Megan A. Dutta. We spoke with 23 different manufacturers—like AtlasIED, Shure and Legrand—to see what’s on they have in store for the year ahead. […]

ravepubs.com
Sun, Jan 1, 2023 at 2:25 PM

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Samsung explains how its digital signage boosts retail traffic and sales (Samsung)

By: Dave Haynes. In our lifetimes, we’ve seen retailers dress window displays with clothed mannequins, arranged furniture and fanciful scenes — all to grab attention and ideally pull consumers through the doors. Almost every retailer, short of luxury brands, has been known to put up window posters touting price discounts, special promotions or inventory clear-outs. […]

insights.samsung.com
Wed, Dec 21, 2022 at 5:01 PM

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Here’s how OOH can help brands reach shoppers this holiday season (Broadsign via The Drum)

by Kayla Caticchio. If you think the holiday season seems to arrive earlier each year, you’re not mistaken. The pumpkin spice latte, which signals its official start, became available in August, and Amazon, Target, and Walmart held Black Friday sales in October. […]

thedrum.com · Promoted content
Wed, Nov 30, 2022 at 5:31 PM

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Prepare for Holiday Shopping and Travel Surge with DOOH (Adomni)

The Harris Poll, in partnership with OAAA (Outdoor Advertising Association of America), released their latest report, "Consumer Insights and Intent Q4 2022," divulging that out-of-home (OOH) advertising is making great strides regarding shopping and travel this holiday season!  Let's plunge into the key findings and see how advertisers can be ahead of the game this holiday: US adults are noticing OOH ads more than last year! […]

adomni.com · Promoted content
Wed, Oct 19, 2022 at 9:19 AM

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Prepare for Holiday Shopping and Travel Surge with DOOH

Prepare for Holiday Shopping and Travel Surge with DOOH Published: October 19, 2022 The Harris Poll, in partnership with OAAA (Outdoor Advertising Association of America), released their latest report, "Consumer Insights and Intent Q4 2022," divulging that out-of-home (OOH) advertising is making great strides regarding shopping and travel this holiday season!  Let's plunge into the key findings and see how advertisers can be ahead of the game this holiday: US adults are noticing OOH ads more than last year! […]

adomnidemo.wpengine.com
Wed, Oct 19, 2022 at 8:19 AM

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Case study: LG says its high-brightness digital signage at Taco Time Northwest Locations meets post-pandemic market needs (rAVe Pubs)

Over the last two years, quick-serve restaurants (QSRs) have had to rapidly adapt to conditions that changed seemingly every week. While many businesses had to require masks, disable touchscreen kiosks, or even close all indoor service, a lot of establishments with a drive-thru window saw increased business due to conditions outside the business’ control. […]

ravepubs.com
Sun, Aug 28, 2022 at 4:38 PM

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Taiwanese digital signage hacked with anti-Pelosi insults (AVInteractive)

Government, retail and railway digital signage was taken over by Chinese hackers who called US Speaker of the House Nancy Pelosi an ‘old witch’. Concerns over Taiwan’s cybersecurity are growing after public billboards and information screens across the island were hacked last week during the visit by Nancy Pelosi, speaker of the United States House of Representatives. […]

avinteractive.com
Tue, Aug 9, 2022 at 12:14 AM

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Vista Technical Glass, Anti-Reflective Glass for Digital Signage Displays, and Best Use Cases (Tru Vue)

An eye-catching and cleanly designed digital sign has the power to entice a potential customer to make a purchase or produce an upsell opportunity. But what happens when Mother Nature has other ideas? The sunniest of days could be trouble—hiding your product or message behind massive glare. […]

tru-vue.com
Fri, May 13, 2022 at 3:25 PM

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Reveal Mobile launches a new self-service platform for out of home (OOH) campaign measurement (Billboard Insider)

The new platform, called the Mira Console, is the first of its kind to deliver measurement reports for traditional, digital, place-based, programmatic, and moving OOH ad campaigns. The launch of the Mira Console ushers in a new era for out of home advertisers, combining industry-leading measurement methodology with the flexibility and convenience of self-service software. […]

billboardinsider.com
Thu, May 12, 2022 at 7:11 PM

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