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ASK THE BOARD: Mobile DS Network Criteria

What are the unique requirements/challenges of installing a mobile digital signage network? This week’s question is answered by members of the DSE Advisory Board OUT-OF-HOME NETWORK COUNCIL “As technology continues to advance and the viewer attention span diminishes, it’s becoming more important to target and engage consumers on-the-go and in their environment. […]

digitalsignageconnection.com
Mon, Oct 23, 2017 at 8:31 AM

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Customized Lobby Network Enhances Class A Office Buildings

In April 2016, Captivate unveiled the all-new lobby network. Located in lobbies and elevator banks of class A office buildings, Captivate has revamped the network acquired in 2014. Today’s product line includes new hardware and software technology, 100+ media partners, increased communication capabilities, better on-screen branding and heightened viewer engagement. […]

digitalsignageconnection.com
Fri, Oct 20, 2017 at 10:24 AM

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AdAge: Out-of-home ads go programmatic with new pact

The partnership makes Clear Channel Outdoor Americas digital inventory, as well as Captivate's network of screens in elevators and elsewhere, available for marketers to purchase through automated means. That matters because marketers are increasingly looking to allocate their budgets through tech designed to drive down prices and enable quick moves. […]

adage.com
Wed, Oct 4, 2017 at 5:50 PM

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Intersection’s Dave Etherington and Gas Station TV’s Sean McCaffrey Elected to DPAA’s Board of Directors

Other DPAA Board members are José Avalos, VP, Retail & Digital Signage Worldwide Director, Intel; Dan Hight, SVP, Channel Partnerships, GroundTruth; Marc Kidd, CEO, Captivate Network; Peter Krieger, President & COO, Adspace Networks; Mike Maas, CEO, AMI Entertainment; John Partilla, CEO, Screenvision; Burr Smith, Chairman & CEO, BroadSign; and Andreas Soupliotis, CEO, Hivestack. […]

dp-aa.org
Thu, Sep 28, 2017 at 4:21 PM

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16:9: How To Maximize Audience Engagement With The Right Kinds Of Digital Signage Content

…t attracts and then captivates your audience, maki… · …Guest Post: Debbie DeWitt, Visix The whole point o… […]

sixteen-nine.net
Tue, Sep 26, 2017 at 4:40 PM

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GroundTruth’s Dan Hight Elected to DPAA’s Board of Directors

GroundTruth's Dan Hight Elected to DPAA's Board of Directors   NEW YORK, September 20, 2017 – DPAA, the leading global organization for everything digital out-of-home, announced today that Dan Hight, SVP, Channel Partnerships, GroundTruth (formerly xAd), has been added to its Board of Directors. […]

dp-aa.org
Wed, Sep 20, 2017 at 12:20 PM

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GroundTruth’s Dan Hight Elected to DPAA’s Board of Directors

NEW YORK, September 20, 2017 – DPAA, the leading global organization for everything digital out-of-home, announced today that Dan Hight, SVP, Channel Partnerships, GroundTruth (formerly xAd), has been added to its Board of Directors. […]

digitalsignageconnection.com
Wed, Sep 20, 2017 at 9:34 AM

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HBO’s Westworld Provides Lessons for Immersive Event Experiences

…rience, like how to captivate and engage a targete… · …Verge writer Brian Bishop recently gave readers a … […]

mvixdigitalsignage.com
Tue, Sep 12, 2017 at 3:27 PM

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ASK THE BOARD: Monetizing Your Network

What are currently the most lucrative ways to monetize a digital signage or DOOH network? This week’s question is answered by members of the DSE Advisory Board OUT-OF-HOME NETWORK COUNCIL “At Lamar Advertising, our inventory is different from the place-based digital signage because our inventory targets “everyone. […]

digitalsignageconnection.com
Mon, Sep 11, 2017 at 10:07 AM

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Ask the Board – September 11, 2017 | SCOTT MARDEN

…gital networks that captivate and engage an audien… · …What are currently the most lucrative ways to mone… […]

digitalsignageconnection.com
Thu, Sep 7, 2017 at 9:57 AM

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NanoLumens Performance Series Displays Provide the Ultimate Digital Canvas for Stunning Visuals at Singapore Changi Airport’s New Terminal 4

… displays that will captivate passengers with high… · …ATLANTA, GEORGIA, September 7, 2017 — Singapore�… […]

digitalsignageconnection.com
Thu, Sep 7, 2017 at 9:13 AM

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Why Brands Should Focus on Awareness & Not Engagement

…oubt that they also captivate passing consumers an… · …While the emphasis of advertising may have shifted… […]

airoutdoor.co.uk
Thu, Aug 31, 2017 at 9:53 AM

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3D Projection Mapping on Glass Icicle Sculptures

…ht and glass art to captivate Barneys visitors. PR… · …For the 2015 holiday season, Barneys New York work… […]

digitalsignageconnection.com
Mon, Aug 7, 2017 at 11:33 AM

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ASK THE BOARD: Investing in Upgrades

What are the most common mistakes that network operators make, and on what basis should they evaluate new technologies before investing in upgrades? This week’s question is answered by members of the DSE Advisory Board OUT-OF-HOME NETWORK COUNCIL “Digital signage network operators should use their platforms to their full capacity. Otherwise, the medium becomes undervalued as a whole. […]

digitalsignageconnection.com
Mon, Jul 3, 2017 at 3:02 AM

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DPAA Elects Ayuda[x] CEO Andreas Soupliotis to Board of Directors (DPAA)

Other DPAA Board members are Don Allman, President & CEO, Intersection; José Avalos, VP, Retail & Digital Signage Worldwide Director, Intel; Marc Kidd, Chief Executive Officer, Captivate Network; Peter Krieger, President & Chief Operating Officer, Adspace Networks; Mike Maas, Chief Executive Officer, AMI Entertainment; John Partilla, Chief Executive Officer, Screenvision; and Burr Smith, Chairman & Chief Executive Officer, BroadSign. […]

dp-aa.org
Tue, Jun 20, 2017 at 4:37 PM

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