[00:51] There is a growing emphasis on Smart Cities and Smart Enterprise, or Industrial IoT. How does digital signage play a role in this industry? [03:25] What are some of the challenges with deploying voice applications (such as Alexa) with Digital Signage? […]
Keeping students, faculty and visitors informed around campus is much easier now that The King’s Academy (TKA), a K-12 faith-based private school in West Palm Beach, Florida, has installed an extensive digital signage network. Use a Samsung Gear VR headset or a VR-capable smartphone to take a short, 360-degree, behind-the-scenes tour of the TKA campus. […]
Outdoor Advertising Sales Success 101. I love the Out-of-Home business. I just don’t always like what is going on in the business. […]
Formetco has recently completed installation of four FTX digital billboards across Canada including 28' by 56' digital billboards on Toronto's Gardiner Expressway. These new displays will provide advertisers a daily circulation of 120,000 vehicles on the largest highway digital billboards in Canada. Two more digital boards will be erected on the Gardiner in September. […]
I had breakfast in Montreal with an industry friend yesterday, who filled me in on a project that genuinely addresses the notion of digital signage and smart cities. There are 100s of rectangular LED screens in the central business and tourist districts, some in stacks of two or three, telling motorists where parking lots are located and whether there are spaces available. […]
Title: Digital Signage Outside the Guest Room – A True Pearl in the Oyster of the Hospitality Vertical Market Date & Time: Thursday, September 13, 2018, 2:00 p.m. […]
The cannabis industry is one of the fastest-growing in the US, with eight states now approved for recreational use, and U.S. retail sales of legal cannabis products expected to rise to $14 billion by 2021. Fast forward to 2027, and spending on legal cannabis worldwide is expected to hit $57 billion. […]
That might be an exaggeration, but Outcome Health found that patients are waiting an average of 30 minutes in the exam room -- and for a company like Outcome, a half-hour is significant opportunity to reach patients. “Just a small percentage of that time in the exam room is with healthcare professionals,” said Matt McNally, CEO of Outcome Health. “That time in the exam room is scary. […]
One of the biggest banks in Slovakia, Slovenská Sporiteľňa, has halted the usage of outdoor advertising like billboards and citylights in its communication as of August 1. So far the bank was one of the top five outdoor advertisers. It spent €1.2 million on outdoor advertising in 2017, according to the Sme daily. […]
The company developed a Visual On Demand Experience Solution Faucet with an integrated display that can detect users and display content when they go to wash their hands in a restroom. The solution also uses blockchain technology to confirm the user impression. Advertising in the restroom "The digital faucets provide unprecedented insight for advertisers. […]
In the age of online shopping it is surprising to learn that most customers still prefer to shop in store rather than online[1]. With stories constantly in the press about failing high street brands it’s easy to assume that online shopping is the future of retail. […]
Beyond Outdoor distinguishes itself both nationally and internationally by innovation in the area of real-time data. The company is the only market player that uses real-time data on all its poles, for example on the number and types of vehicles that are passing. With the use of mobile data, the origin and destination – completely anonymised and aggregated – can also be tracked. […]
Shares of Outfront Media Inc. (NYSE:OUT) were falling on Thursday after the outdoor advertising specialist released a disappointing second-quarter earnings report. As a result, the stock was down 9% as of 3:10 p.m. […]
MUMBAI: India’s digital out of home (DOOH) market is expected to grow rapidly over the next five years as more sites are converted to this format and as brands take advantage of the medium’s agility and ability to deliver measurability. […]
Radio will continue to decline. With more (free and commercial free) listening options than ever, terrestrial radio will continue to decline. Digital is king right now. […]
