Saturday, November 23, 2024

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Tuesday, October 22 Tue, Oct 22

DOOH supply-side platform VIOOH enters Middle Eastern market by adding inventory from UAE-based BackLite Media (Campaign)

VIOOH’s platform facilitates programmatic advertising by connecting buyers and sellers in the DOOH space, streamlining the process for advertisers. With this partnership, global advertisers will now gain access to BackLite Media’s inventory across Dubai and Abu Dhabi, providing opportunities to reach both residents and the UAE’s growing number of tourists. […]

campaignme.com · Promoted content
Tue, Oct 22 at 12:10 AM

Why you shouldn’t use consumer TVs for commercial digital signage (Samsung Insights)

When planning a digital signage deployment, cutting a few corners to save on entry costs can be tempting. Why shell out for commercial digital signage displays when far less expensive TVs are at your local big box store? Here’s the short answer: TVs and monitors may look similar, but TVs aren’t suited to the operating demands of commercial digital signage displays. […]

insights.samsung.com · Promoted content
Tue, Oct 22 at 12:10 AM

Monday, October 21 Mon, Oct 21

Friday, October 18 Fri, Oct 18

Most retailers and banks don’t track the effectiveness of digital signage: Jean-Pierre Lacroix (Retail Customer Experience)

Daniel Brown, editor of Digital Signage Today, interviewed Jean-Pierre Lacroix, president and chief strategy officer at SLD, a strategic design agency based in Toronto and Shanghai. Lacroix shared insights from more than three decades of experience in the evolving world of banking and retail digital signage. […]

retailcustomerexperience.com
Fri, Oct 18 at 9:11 AM

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