Partnership enables advertisers and brands to reach shoppers with contextual, targeted campaigns on over 500 digital screens. New York, New York. […]
Italy attracts 48.6 million tourists a year and is home to one of the most diverse and beautiful landscapes in the world. Tourists and locals flock to get a glimpse of beautiful shorelines, rural villages, spectacular cities and ancient monuments. Connecting passengers with these destinations is Grandi Stazioni Retail. […]
The Out of Home media and advertising (“OOH”) industry is undergoing a digital and data-driven transformation. OOH reaches consumers who are “on the go” or in transit and encompasses a variety of formats including billboards, posters, transit advertising (bus wraps, taxi tops, airport displays), street furniture, kiosks, and retail signage. […]
The buzz around Integrated Systems Europe is that the show, which is sort of on now but really opens tomorrow, could push past 80,000 attendees. That’s a lot of people to squeeze into the RAI conference center in Amsterdam, even with a jumbo temporary tent out front and a new exhibit are that has taken out most of the food court outside the digital signage hall. […]
Liseanne Gillham, Vice President - Marketing, Broadsign, asserts that DOOH media is primed for rapid expansion in the Indian market. Liseanne believes that out-of-home media owners are definitely interested in adopting digital. They clearly see the benefits and ROI of moving to digital. […]
Digital out of home (DOOH) media revenues worldwide are up 13% this year, with the U.S. estimated to expand by more than 10%. In actual dollars, that’s more than $3 billion in the U.S. […]
Miami’s AdMobilize has done a partnership deal that will see itsAI-based audience analytics and reporting capabilities running on out of home media properties that run off Ayuda Media Systems software. […]
Doha, Qatar (PRWEB) November 07, 2017—BroadSign International, LLC, the leading provider of digital signage and digital out-of-home software solutions, has been selected by innovative advertising experience company, ELAN Media, to power their digital out-of-home network. […]
ELAN Media is Qatar’s leading digital out-of-home media operator. The contract with BroadSign also includes integration with Quividi’s audience and attention analytics, which enables ELAN Media to accurately measure audience in real-time, giving brands the opportunity to adapt their messaging based on audience demographics and data. […]
Leading advertising company specialized in crafting innovative campaigns to use Broadsign’s digital signage software to deliver impactful digital out-of-home campaigns across 240 premium screens Doha, Qatar. […]
It’s no surprise that digital signage solutions companies are starting to weave artificial intelligence into marketing descriptions of what they do and offer. But there is a giant distinction between companies that are developing and delivering AI capabilities, and those that are just using AI-based tools. […]
Overlaying impactful imagery with robust contextual signals like location, time of day and even the weather delivers highly customised creative that people will engage with. […]
leading advertising company specialized in crafting innovative campaigns to use broadsign’s digital signage software to deliver impactful digital out-of-home campaigns across 240 premium screens Doha, Qatar. […]
New York, NY – Clear Channel Outdoor Americas (CCOA) (NYSE:CCO), a subsidiary of iHeartMedia, Inc. will showcase the creativity, flexibility and real-time audience engagement potential of digital out-of-home (DOOH) advertising at this year’s festival. […]
Clear Channel will be showing off 'Le Grand Screen,' one of the largest smart billboards in the world on the roof of Le Grand Hotel during Cannes Lions. Clear Channel Outdoor will also show its smaller digital smart screens around the Croisette. […]
