In 2017, OAAA was the voice of a united industry in communicating the power of OOH across multiple audiences. […]
LAS VEGAS, Jan. 9, 2018 — A unique, immersive installation that leverages flexible, eye-popping commercial display technology from LG Electronics (LG), is wowing attendees at CES® 2018 here this week. […]
In 2017, OAAA was the voice of a united industry in its service to members.In 2017, OAAA was the voice of a united industry in its service to members. Growing Membership OAAA members remain pleased with the association’s value and level of service, with 98 percent renewing membership in 2017. […]
I’m often asked about the “typical day” at OAAA (there’s no such thing). On any day, OAAA might be lobbying Congress, promoting strengths of the medium, helping members sell and advocate, launching public service, or sharing your achievements with the world. […]
In order to meet the evolving needs of their business travelers, Courtyard by Marriott underwent a brand transformation in 2007. With the central focus of the project on their Courtyard Refreshing Business Lobby, the company wanted to infuse a fun style and flexibility into their lobby spaces. […]
It was great this week to hear City of Sydney Lord Mayor Clover Moore’s glowing review of how signage can improve Sydney “using technologies to make it easier for people to stay informed and find their way around our city. […]
Thank you for registering for DSE 2018! We can’t wait to see you at the Las Vegas Convention Center in March. As our attendee welcome letter explained, MyDSE is the medium we use to make you aware of all DSE 2018 has to offer so you can get the most out of your trip to Las Vegas. […]
Our days are (finally) filled with warm weather, sunshine and the scent of heady blossoms. It’s the season to be jolly, when we put down our devices, step away from the computer screen, switch off the TV and head outside. […]
AdMobilize Launches Industry’s First Scalable Vehicle Recognition Engine Advertisers are now enabled with vehicle recognition data for dynamic ad serving. LONDON, UNITED KINGDOM, November 29, 2017 — AdMobilize, the market-leading artificial intelligence and physical-world analytics company that is pioneering breakthrough audience, crowd and vehicle analytics solutions for the OOH and DOOH markets, today introduced its next major technological achievement – its Vehicle Recognition Engine. […]
LONDON, UNITED KINGDOM, November 29, 2017 — AdMobilize, the market-leading artificial intelligence and physical-world analytics company that is pioneering breakthrough audience, crowd and vehicle analytics solutions for the OOH and DOOH markets, today introduced its next major technological achievement – its Vehicle Recognition Engine. […]
TECHNOLOGY DISTRIBUTOR IMAGEONIX JOINS DPAA NEW YORK, November 13, 2017 – DPAA, the leading global organization for everything digital out-of-home, announced today that Imageonix Technologies LLC, a Virginia-based emerging technology distributor, has joined DPAA as a member. […]
ATLANTA, GEORGIA, November 2, 2017 — How does a small retailer make an impact on the Las Vegas Strip, one of the world’s busiest and most competitive retail environments? […]
Christie Experiential Network Taps Times Square Strategies and MVP Interactive to Create the Largest Interactive DOOH Network in North America With over 200 Interactive Displays, Christie Experiential Network delivers more than 250 Million Exposures Annually New York, NY – (October 17, 2017) The Christie Experiential Network (CEN), leaders in creating immersive and engaging experiential Digital Out-of-Home (DOOH) solutions, is proud to announce a partnership with Times Square Strategies and MVP Interactive. […]
ELAN Media & Quividi Jointly Introduce Quividi’s Audience & Attention Analytics in Qatar How can ELAN Media’s DOOH Network Help you to know your Audience in Real Time and Real Life? […]
DPAA Welcomes HEROFi to Membership Ranks NEW YORK, October 12, 2017 – HEROFi, whose patented marketing automation platform has radically changed the face of physical retail, has joined DPAA, the leading global organization for everything digital out of home. […]
