Not really sure what I think of this … Certainly gets points for being different. But a bunch of LCDs dangling like Christmas ornaments around a living ficus tree in the middle of a mall, I dunno … This is the set-up, launched I think in 2014, at the Louis Joliet Mall in way suburban Chicago. […]
This episode we talk to Vlad Edelman, CEO of HEROFI, who won a Gold medal Apex Award in the Food & Beverages category at DSE 2017 for their work with Buffalo Wild Wings. Although Buffalo Wild Wings is the largest sports bar chain in the world, operating over 1,200 restaurants, they were facing some challenges relating to identity, uniqueness and differentiating themselves in their communities. […]
UK-based Signagelive has joined the increasingly lengthy list of companies offer pure-play meeting room sign systems or, in this case and many others, applications that do the job, running off a digital signage CMS. […]
I don’t know how many posts I’ve done about the endlessly bad tale of the financial fortunes of Wireless Ronin-Broadcast International-Creative Realities, so it’s sort of amazing to knock out a post about the most recent incarnation actually turning a profit in the last two SEC reporting periods. Creative Realities, Inc. […]
Adobe Systems has a small team refining a digital signage platform called Screens that now loads when users fire up one of the giant software company’s flagship products, Adobe Experience Manager. The product has quietly been on the market for about two years now, and its product managers say the framework and functionality is all in place. […]
How do you ensure your marketing plans are reaching busy working adults looking to return to school? With over 7,000 higher education institutions in this county, the market is saturated and competition is at an all-time high (https://nces.ed.gov/, U.S. Department of Education, National Center for Education Statistics. […]
Here is the second part of a two-part Q&A session with digital signage veteran Brad Gleeson, now the Chief Commercial Officer at CIVIQ, on that company’s smart cities efforts in New York and beyond. The completed Q&A was provided to 16:9 by a Samsung agency, but they’re the sorts of questions I’d ask. […]
San Francisco-based Wovenmedia has launched a new content discovery platform that sorts and segments the 1,000s of HD and 4K video clips its resells from various TV networks, studios, pro sports leagues and other providers. […]
The subscription service Screenfeed has added to the already broad range of aut0-delivered content options for screen networks – announcing a set of soft entertainment items based on Top 5 lists. Called The List, the new feeds include music, box office and other top 5 lists, built in HTML5 and mp4 file formats that support motion graphics and video. There’s also a static jpg version. […]
Lee Summers is only a few months into his job as CEO of Reflect, but neither the industry or the company were unfamiliar when he took over at the company’s Dallas head office earlier this year. In an unusual twist, he’d been on the other side of the table, as one of Reflect’s highest profile clients. […]
Anyone involved in delivering a digital signage solution that’s going to be used, at least a little, by minimally trained and barely engaged local managers and workers knows the “big ask” is to dumb the user experience down as much as possible. If it’s complicated, people won’t use it, they say. […]
Guest Post: Arjen Klijs, SEENSPIRE Many digital marketers have experienced a sinking feeling when they notice the likes and shares on their social media postings have ground to a screeching halt. Arjen Klijs Was it something they did? Something they posted? […]
Part 1 of a series featuring insights into millennial behavior – by an actual millennial One year ago, I was introduced to the Out of Home world. OOH was not a common term used in any of my Penn State communications classes so the last year has been quite the learning experience. […]
InfoComm 2017 is coming up fast, with the big pro AV-systems integrator show set for mid-June in Orlando. The show has a pretty substantial digital signage education component this year, built primarily around the idea of the big digital canvas. […]
Given that NanoLumens CEO Rick Cope is a retired United States Marine Corps officer and has an old Stinger missile in his office, it will be of no great surprise that his political views may tilt a bit to the right and that he supports U.S. President Donald Trump’s executive order to buy American-made goods. […]
