Longtime 16:9 sponsor Capital Networks, a CMS software company based in suburban Toronto, is the latest firm to announce an integration with BrightSign’s little purple media players. […]
Some very big technology companies have come into the digital signage business through the years, and with the exception of the display guys, most have either exited or their efforts kinda petered out. Every so often I stumble across something that suggests Cisco is still in signage, but I don’t see it. […]
STRATACACHE has announced a strategic technology partnership with a big, influential Japanese ad and digital agency – Hakuhodo DY Holdings – that will give it accelerated access to the digital retail market in that country. Hakuhodo has business ties with a lot of large household brands, like auto and electronics makers. […]
The DC-area CMS software firm Mvix has entered into a partnership with hardware manufacturer BrightSign that see’s a one-time only software price attached for end-users and solutions providers who want to use the little purple media players. […]
The French interactive software firm Intuiface has done an interesting tie-up with Taiwanese digital signage hardware manufacturer IAdea, offering a combined solution for end-users and integrators who don’t to get locked into specific meeting room signage platforms. […]
Guest Post: Lillyan Wamaitha, Mvix Lillyan Wamaitha It’s important to understand the necessary ins and outs of owning and operating digital signage if you want yours to succeed. The smart decision is to wait to install until your goals are clearly defined, content ownership protocols are established, and you have a budget for content management. […]
Guest Post: Curtis Campbell, HughesON Curtis Campbell As margins in retail continue to be a challenge, and retailers also wrestle with the pressure from Amazon and other eCommerce competitors, as well as the Buy Online, Pickup In Store movement, traditional retailers are looking to focus on the shopper/customer experience to deliver additional value to draw customers into their stores. […]
For decades, our team of marketing and media experts have been crafting smart strategies and creative plans for our clients. From helping launch new brands to elevating awareness for legacy companies, we’ve cut our teeth in markets across the country and around the world. […]
Today’s audiences are interested in and motivated by memorable experiences. More and more we are seeing brands branching out, utilizing events as a way to communicate with and provide value to consumers. In fact, 84% of marketers say events and experiences are a key part of integrated marketing campaigns. […]
If you are on the solutions side of the digital signage business, you have likely, at some point, had to open up and look over an RFP document from an end-user, quietly praying it won’t be too onerous and/or stupid. […]
Florian Rotberg, of the Munich-based digital signage consulting and events firm Invidis, is almost constantly traveling, and sees a whole lot of stuff. He passed through Moscow recently and in the wake of that trip, published what he calls an Invidis “site inspection” of the LED installations that have gone in at Moscow’s Sheremetyevo Airport. […]
Creative software giant Adobe continues to dabble in digital signage – first with its own Screens management software and now with display technology. The company will be at the SIGGRAPH gaming tech conference this week in LA showing off some skunkworks R&D tech that looks like transparent LCD and OLED screens got together overnight at a Vegas trade show, and had a love-child. […]
I am not sure what the double-double crowd (Canadians will know what I mean) will think of a new Tim Hortons location opening up in Toronto’s financial district tomorrow. The Tim Hortons 130 King will be the company’s “first-ever innovation café. […]
Just about anyone involved on the sales or management side of digital signage these days knows that workplace communications has pretty quickly grown into one of the most active and interesting verticals. With QSRs, the other hot vertical, you’re doing menus and digital promo posters. In the workplace, all kinds of interesting things are possible, and can make a difference. […]
This probably doesn’t fall into the digital signage bucket, and is much more of an AV job, but it is an interesting application of screens in a workplace. The Abu Dhabi Global Market Courts (ADGM) in guess where is entirely digital – with witnesses, lawyers and plaintiffs able to participate in courtroom proceedings from anywhere, using advanced video conference technology. […]
