STRATACACHE has opened up a new business unit, based in Mexico City, that’s focused on servicing the Latin American (LATAM) and Caribbean markets. STRATA LATAM is more than just a remote sales office – with the unit having its own GM and VP Business Development for the region. […]
Toronto-area solutions provider L Squared Digital Signage appears to have the OK now to talk about a deal to supply a digital signage program for Canada Post Corporation. The contract was awarded earlier this year and has since deployed to more than 400 retail locations across Canada, including new Canada Post concept stores. […]
Vesterbacka (left) with Valota CEO Kaijus Asteljoki Finland’s Valota, which makes and markets the Valotalive platform for workplace communications on screens, has made an interesting addition to its advisory board – the longtime global brand ambassador for the Angry Birds game franchise. […]
Being a best-kept secret in an industry can be deadly for a company, but it’s worked out OK for Neil Farr and his Leicester, England company Working Solutions, which trades under the brand Acquire Digital. For 20 years, the company has been developing a meaty, diverse software platform that will do all the core aspects of digital signage, but also allows for a lot of customization. […]
GUEST POST: VIKTOR PETERSSON, SCREENLY & DOMINIQUE GUINARD, EVRYTHNG Many years ago, the recipe for a successful digital signage deployment was to put up a few screens in the store, and load them with an image slideshow (or video slide if you were on the forefront). Those days are long gone. Viktor Petersson Today, It takes a lot more to get the modern shopper’s attention. […]
As expected, the Mets are not the only pro sports team using digital signage behind the scenes at venues – with word from Charlotte, NC-based 10 Foot Wave sending me a note about work it does for MLB’s San Diego Padres. […]
It’s no surprise that digital signage solutions companies are starting to weave artificial intelligence into marketing descriptions of what they do and offer. But there is a giant distinction between companies that are developing and delivering AI capabilities, and those that are just using AI-based tools. […]
Lots of good, helpful comments were provided on the post last week about recommended viewing distances for LED displays – including some mathematical formulas that just put me in rapid eye-blink mode. Way over my head. […]
Business communications is a very active vertical for digital signage, but I don’t think I’ve run into another project like the workplace communications being used at Citi Field for baseball’s New York Mets. […]
This isn’t a project that’s large in terms of pixels or screen counts; its impact is in its scale. The Canadian city of Sudbury is about a four-hour drive north of Toronto. With a population a little less than Jackson, Mississippi, it is the 7th largest municipality by area in Canada. […]
A pair of Las Vegas start-ups have synced up on a blended offer that sees a creative content shop making ad space available, via the partners online ad booking platform. […]
Chris Riegel at his King’s Landing offices. Dayton, OH-based STRATACACHE has fully acquired an interesting Finnish startup called Walkbase that generates in-store analytics on shopper characteristics and patterns. […]
Guest Post: Debbie DeWitt, Visix The whole point of your digital signage is to get your audience to stop, pay attention and take whatever action your message asks them to. Debbie DeWitt How should you present the information – which type of content is right for each message? Should you use a still message, or one with motion? […]
Software and solutions companies are always pushing out news of platform updates, but it’s not that often I see one of these companies talking about new hardware they’ve put together. […]
The guys at Screenscape in beautiful little Charlottetown, PEI got some good marketing news this week – being named among the fastest-growing companies in Canada by Canadian Business magazine. […]
