Astral, one of Canada’s larger OOH and digital OOH media players, has expanded its relationship with Montreal’s Ayuda Systems – launching a programmatic advertising solution run by Ayuda spin-off Hivestack. […]
Guest Post: John Wang, IAdea The modern workplace is undergoing a digital transformation, reinvented with the latest technologies to strengthen employee productivity, improve returns of investments on the facilities and enhance corporate image for visitors. […]
Miami-based AdMobilize has launched what it calls a Vehicle Recognition Engine – an AI-driven system that Digital OOH media planners could use to target outdoor advertising down to roadways that tend to see higher percentages of certain vehicle types. […]
Guest Post: Trey Hicks, Visix Trey Hicks Even though digital signage can be as simple as a laptop playing a PowerPoint slideshow hooked up to a display, it’s really designed to reach large audiences. Some organizations spread out over multiple floors, multiple buildings or even multiple geographical locations. […]
There’s no question that consumers like the word free, and it’s a term that has certainly worked for LA-based MediaSignage, which sees about 100 new accounts opened up everyday for its mostly free digital signage platform. There are lots of software offers in this business that are free for the first account, but you pay after the second and third, and so on. […]
The Washington, DC-area CMS and solutions company Mvix is the latest well-established software shop out there to develop a version that runs off the Google ChromeOS operating system and the variety of low-cost devices tuned to work with it. A just-launched product, Mvix Flex, supports the full Mvix platform and is available for download through the Chrome Web Store. […]
Digital OOH ad technology firm Vistar Media has launched something called Marketplace Deals, a private online advertising marketplace that lets marketers and media companies take advantage of the speed and efficiency of transaction automation while still tweaking the deal to specific needs. […]
BroadSign is continuing its evolution from being a slick content management platform for digital OOH networks to one that also enables digital media planners to buy ad time on a variety of digital OOH networks. […]
Swedish digital signage solutions provider ZetaDisplay AB is continuing its European roll-up efforts, buying what it describes as the largest and leading provider in Holland. ZetaDisplay has done a deal to acquire all of the shares of QYN BV, for SEK 83.3 million, or about $10 million USD. […]
Sony is reportedly planning to introduce an interactive digital signage platform at CES in Las Vegas in January that mashes up gesture sensors, augmented reality, audience analytics and signage. The Sony MITENE system has been around in Japan for several years, but a new 4K version will be shown and marketed in North America. […]
Microsoft has killed off its motion-sensing Kinect – a camera-based gadget tied in with the tech giant’s consumer Xbox gaming boxes. […]
This week we are doing a little wayback thing, talking to someone who has been working specifically at digital signage for almost 25 years, for a company that’s been at it for 30. One of the events that’s part of of all the digital signage week things in New York next week is one that’s marking three decades in business for Scala, one of the best known brands in this industry. […]
Google recently announced an Android Management API, designed for developers who want to integrate Android device and app management capabilities into their customer solutions, like digital signage. The API currently supports Android devices that are designed to perform a specific purpose use case, like playing out media. […]
You don’t see a lot of IPOs being floated out there by digital signage companies, but that’s what NYC-based Digital Social Retail is taking the necessary steps with the SEC to do. […]
Guest Post: Phyllis Zimbler Miller, Enplug The way we communicate in the workplace on the topic of appropriate behavior is clearly broken. Nothing shows this more clearly than the alleged sexual transgression charges against Harvey Weinstein, Bob Weinstein, and Roy Price. Phyllis Zimbler Miller Of course, companies have policies against sexual harassment in the workplace. […]
