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16:9: Videos: Helpful Insight On Using User-Generated Content In Digital Signage

Brad Parler of UK-based CMS firm ScreenCloud has completed a nice three-part video series on user-generated content for digital signage. Houston-based Parler, you may recall, joined ScreenCloud earlier this year, having built up a name doing very innovative corporate communications content for his old masters, blinds.com. […]

sixteen-nine.net
Mon, Jul 16, 2018 at 9:36 AM

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DSE 2018 Booth Previews – ScreenCloud Sharing Vision For Future Of Digital Signage

ScreenCloud – Booth 2166 Why do people going to DSE need to put your company on their Must See list of booths?  We’re all about helping businesses achieve their goals using digital signage to visualize the content that’s important to them. We’ll have Corporate Comms expert Brad Parler talking about effective content. […]

sixteen-nine.net
Wed, Mar 21, 2018 at 10:54 AM

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Mission Accomplished – Parler Hired, Sorted Out

Happy to report that Brad Parler – the brilliant content guy I wrote about recently who needed to get hired – has indeed now been hired. And quickly! He is now the Head of Content Strategy for UK-based ScreenCloud, though he will be working out Houston, TX, where he lives. […]

sixteen-nine.net
Wed, Mar 21, 2018 at 12:28 AM

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Demo: ScreenCloud Controls Digital Signage Display Using Google Assistant

Here’s a very different video demo that shows some possibilities of how digital signage might work with smart devices like the Google Home personal assistant, Google’s answer to Alexa. The demo from UK-based ScreenCloud shows how content could be accessed via voice command. […]

sixteen-nine.net
Fri, Mar 3, 2017 at 3:23 PM

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Sixteen:Nine Podcasts: Mark McDermott, ScreenCloud

This week we’re talking content management software with Mark McDermott, the CEO and one of the co-founders of ScreenCloud, which offers a platform that looks, feels and works like much of what we do online with other subscription software tools. […]

sixteen-nine.net
Wed, Nov 2, 2016 at 12:04 AM

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16:9: 3+ Options For Using WordPress As A Digital Signage Platform

If you run a website or blog, there’s a pretty good chance you have some exposure to WordPress, the open source online publishing platform used by 60 million-plus of companies, organizations and individuals. This site runs on WordPress, for example. […]

sixteen-nine.net
Mon, Sep 19, 2016 at 10:19 AM

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What Happens When People Obsess Over What Technology Does, Not What It Can Do

Working in tech is always a bit of a rollercoaster— namely because patterns seem to keep on repeating. Guest Post: Mark McDermott, ScreenCloud Mark McDermott Back when I began to create websites in the late 90s I found I could create a website that had the time on it. So I put this clock ‘feature’ on a few websites. […]

sixteen-nine.net
Mon, Jul 18, 2016 at 8:02 AM

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Six Tips On Creating Effective Playlists For Digital Signage

Guest Post: Mark McDermott, ScreenCloud Personalization has long been recognized as the key to cutting through noise in our over-saturated digital world. In digital signage, where you have just seconds to grab attention against the passer-by’s friends, iPhone or work schedule, it’s even more crucial. Let’s say your audience is in the 50-65 year-old cohort. […]

sixteen-nine.net
Tue, May 31, 2016 at 11:10 PM

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ScreenCloud Fires Up Digital Signage Option For Smart TVs

Several of the big display manufacturers – starting with Samsung – have adapted their consumer smart TV platforms to create commercial-focused “smart signs” that have media players included with screens, but a London, UK-based digital agency is now offering a cloud-based signage platform that works on the sort of smart TVs people pick up at local big box retailers. […]

sixteen-nine.net
Mon, Nov 2, 2015 at 9:48 AM

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