LG has started making some noise on this side of the Pacific about a new kind of direct-view LED video wall that connects, shares the signal and syncs between LED cabinets without using physical connectors. I wrote about the tech five weeks ago, when it was touted in South Korea. […]
The Korean business publication Pulse has a post up about a new kind of LED video wall from LG Electronics that connects, shares the signal and syncs between LED cabinets without using physical connectors. The display modules look pretty normal, but the innovation is how they inter-connect when stacked and tiled to make a video wall. […]
How will Near Field Communication (NFC) connectivity change digital signage in the next five years? This week’s question is answered by members of the DSE Advisory Board OUT-OF-HOME NETWORK COUNCIL “The Tom Cruise future movie Minority Report displayed quite a bit of future tech. […]
The transaction processing company Ingenico is demonstrating a slick “connected screen” concept at the Toronto International Film Festival that allows people to just wave their Visa credit card at an LCD screen to make a donation. […]
The Canadian digital OOH media company PATTISON Onestop has launched a new mobile-enabled advertising service called Engage, which mashes up NFC, SMS and QR codes as mechanisms to bridge big digital posters and the smartphones carried by most consumers. […]
For years, Near Field Communication (NFC) has been the domain of Android-based smartphones. Widely used in Europe and Asia, NFC had never truly broken through in North America, and particularly the US. […]
Real Digital Media has formally announced NFC-enabled content capabilities for its NEOCAST digital signage, a few months after showing the concept at the Digital Signage Expo trade show. […]
Almost half of smartphone owners now using their mobile devices to “showroom”; browse and read reviews, 39% checking competitor prices and 29% purchasing out of stock items directly from their device, according to the latest eCSI study from IMRG and eDigitalResearch. […]
It is widely accepted that creating a connection between a consumer and a brand is paramount to the success of advertising. In an increasingly connected world where people are spending more and more time outside of their home, mobile and outdoor advertising offer a unique and effective way to attract and interact with consumers on the go. […]
While the storm system now known as Icepocalypse stranded would-be flyers across most of the east coast leading up to Valentine’s Day, the majority of the digital signage world was enjoying shirtsleeve weather in the Nevada desert at Digital Signage Expo 2014. It was a whirlwind three days, with the progression of events and activities unfolding as expected. […]
Top Connected Devices Include Video Game Consoles, Media Tablets, Mobile Handsets, LCD Televisions, and Mobile PCs EL SEGUNDO, CA — The global market for connected devices that allow users to access the Internet is set to surpass 6 billion units this year, as new products including cellphones, tablets and computers enter the electronics ecosystem, according to a new report from IHS Technology. […]
Location Based Marketing (LBM) or the virtual PLV (advertising into the shop). Advertisers are always very concerned with the impact of their advertising: did the campaign went well? At what level I can trust my measurements campaign? […]
The Growth of M-Commerce The smartphone: a device small enough to fit in your pocket, yet so advanced that it can hold the key to your whole life; your memories, your contacts, your daily agenda, becoming the link between you and your world – an actual electronic personal assistant following and helping you at every step of your everyday life. Literally. The smartphone market is booming. […]
