Today we unveil an AI innovation that allows businesses of every size to access the brand-building power of outdoor advertising. The proprietary BOB (Billboard Optioning & Booking) system, originally launched in April 2024, now enters its next chapter with BOB 2.0 – the beta version of an AI-powered upgrade that simplifies outdoor advertising like never before. […]
Read the full case study here BACKGROUNDRed Dot Digital Media recently wrapped up a project with a retirement community in Florida, where a creative application of AV is being used to improve the mental health of those who work, visit and live in the community. […]
Joining as National and International Account Directors, the new starters will be responsible for driving growth for clients, creating long-lasting partnerships and providing creative solutions for high-impact outdoor campaigns. We recently became number two in the market for large format roadside billboards, and now have almost 1,200 advertising sites across the UK. […]
Introducing Park Royal Tower, the latest addition to our premium large format RISE+ portfolio and our highest-impacting site in London to-date. Offering advertisers seven million impacts every fortnight, Park Royal Tower gives brands a unique opportunity to reach a highly targeted and ‘always on’ audience in one of London’s busiest business districts. […]
There are a few reasons why advertisers don’t use Out-Of-Home media – and all of them are wrong. But before we dissect these reasons, let’s take a quick look at the underlying decision-making process and how that influences the choice to include OOH or not. It’s the question of logic vs emotion. […]
EMC Outdoor is excited to announce the addition of Marianne Schulmeister as Vice President of Client Partnerships. Marianne brings a unique blend of creativity and strategy to her role, with years of experience across multiple media channels. Marianne’s career in media began at 92.5 XTU in Philadelphia, where she worked as an Account Executive. […]
Take our State of the Industry survey and help us uncover important trends that could help make a difference for your business. The post CI/NSCA State of the Industry Survey Examines Revenue Trends, Opportunity Areas appeared first on Commercial Integrator. […]
DisplayNote appoints Glen Harrington as global sales manager to boost OEM/ODM partnerships, drive growth and enhance wireless casting software. The post Glen Harrington Joins DisplayNote as Global Sales Manager appeared first on Commercial Integrator. […]
AVPros.io taps #AVLivingLegend Mark Delguidice as VP of Sales, leveraging his 34 years of AV expertise to drive west coast expansion. The post Mark Delguidice Joins AVPros.io as VP of Sales appeared first on Commercial Integrator. […]
Absen has partnered with SignNova to expand availability of its LED displays across U.S., focusing on the DOOH and sports markets. The post Absen & SignNova Announce New Distribution Partnership appeared first on Commercial Integrator. […]
PlexusAV partners with Netchange to boost AV-over-IP solutions in the Netherlands, enhancing market growth and support. The post PlexusAV Expands into Dutch Market with Netchange Partnership appeared first on Commercial Integrator. […]
Visionary appointed Ryan Curtright as technical support engineer to enhance in-house support and drive continued growth. The post Ryan Curtright Joins as Technical Support Engineer, Visionary appeared first on Commercial Integrator. […]
Leveraging 45+ years of expertise, MS Benbow and Interstate Electronics unite to enhance their tech integration portfolio, forming a regional powerhouse. The post M S Benbow Acquires Interstate Electronics, Forming Connectivity Powerhouse appeared first on Commercial Integrator. […]
John Dodson joins Nanolumens to drive growth in MEA, focusing on LED solutions for retail, transport, entertainment and hospitality. The post John Dodson Joins Nanolumens as Regional Business Development Manager for the Middle East & Africa appeared first on Commercial Integrator. […]
WAVE Electronics acquires KOA Electronics, expanding reach and enhancing service with a broader portfolio across the U.S. The post WAVE Electronics Acquires KOA Electronics Distribution appeared first on Commercial Integrator. […]
