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Facebook is sponsoring free outdoor advertising for small businesses across New York, Los Angeles and Chicago on Intersection DOOH network (DSConnection)

New York, NY – August 31, 2020 – Intersection, the leading smart cities media and technology company, today announced that it has partnered with Facebook to support its “Power the Comeback” program. As part of the deal, Facebook is sponsoring free outdoor advertising for small businesses across New York, Los Angeles and Chicago. […]

digitalsignageconnection.com
Mon, Aug 31, 2020 at 9:34 AM

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Tech Brands Use OOH to Pledge Privacy Commitments (OAAA)

Responding to consumer interest in privacy, tech brands are using out of home (OOH) media to communicate their respect for privacy. Public opinion research shows strong support among Americans for privacy rights. At the same time, consumers appreciate conveniences of instant communication and sharing, mapping, online shopping, anti-theft devices, and more. […]

specialreports.oaaa.org
Mon, Nov 11, 2019 at 7:59 AM

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7 Ways to Create Billboards that Spark Joy (OAAA)

Having worked in the OOH industry for over 20 years, many of them spent right in the heart of Times Square, I have seen it all. Experiential events, augmented reality, 3D props that move and steam, characters in furry costumes, naked cowboys with guitars…you name it. […]

thoughtleadership.oaaa.org
Wed, Feb 27, 2019 at 12:03 PM

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Experts: How Will New Privacy Laws Affect OOH Advertising? (OAAA)

"Companies will need to severely limit their ability to collect behavioral data, a mainstay dependency of marketers for over a decade. This will have a significant impact on the efficacy of driving inferences and targeting and re-targeting ads. […]

thoughtleadership.oaaa.org
Mon, Jun 25, 2018 at 6:57 PM

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16:9: Instagram And Facebook Say Abrupt API Changes Tied To Broader Privacy Concerns

Facebook’s newsroom page does NOT want to load for me – the loading circle thingie just spins and spins in Chrome – so I can’t read the company’s statement about why its Instagram wing made abrupt changes to its API yesterday that broke the functionality on a lot of third-party Instagram applications, including social media visualizations for digital signs. […]

sixteen-nine.net
Thu, Apr 5, 2018 at 2:35 PM

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16:9: How digital signage can help brands grow organic reach in social media

Guest Post: Arjen Klijs, SEENSPIRE Many digital marketers have experienced a sinking feeling when they notice the likes and shares on their social media postings have ground to a screeching halt. Arjen Klijs Was it something they did? Something they posted? […]

sixteen-nine.net
Wed, May 3, 2017 at 5:25 PM

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Protected: In 2017, I Expect Our Industry to Do Well, and Do Good

There is no excerpt because this is a protected post. […]

Wed, Dec 7, 2016 at 3:05 PM

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Age UK Channels Facebook Friends Campaign to Highlight Loneliness Among the Elderly

Facebook's debut British advertising campaign, 'Friends', has been on our streets and television screens for the past couple of months, highlighting how the social network service builds friendships between people and the role it plays in their everyday lives. […]

feedproxy.google.com
Wed, Apr 15, 2015 at 10:41 AM

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