Integrating effective digital signage into modern public transportation vehicles is a crucial next step to enhancing customer satisfaction and promoting social engagement, according to a study by Toronto firm Info-Tech Research Group. […]
To say that streaming video is an important part of our daily lives is, at this point, something of an understatement. According to one recent survey, your average online user watches about 1.5 hours of video content on a typical day. The same survey said that 15% of people actually watched at least three hours, often more. […]
Experience is a word growing in popularity and frequency in today’s marketing landscape. As traditional forms of media decline in reach, such as TV and radio, the rise of social media and new consumer generations has shifted the focus to the origins of marketing: personal, face-to-face interactions. […]
There’s a quote from the venerable Chinese philosopher, Confucius, that says, “When I hear, I forget. When I see, I remember. When I do, I understand. […]
