16:9: McDonald’s Confirms Sales Lifts From AI-Driven Suggestive Selling In Drive-Thru Lanes
There is, unsurprisingly, precious little detail, but McDonald’s is starting to generally talk up and validate its $300M acquisition a year ago of the Israeli AI startup Dynamic Yield, which is enabling the QSR giant to optimize suggestive selling in its drive-thru lanes and elsewhere. […]
sixteen-nine.net
Mon, Mar 2, 2020 at 6:48 AM
Mon, Mar 2, 2020 at 6:48 AM