Jennifer Gutkowski, Sales Planner, Adspace As your standard twenty-something Millennial, it may surprise you to hear that I own a television. Actually, truth be told, the majority of the time I just fast forward through the commercials. The one thing that does get my attention is make up and beauty products. […]
Something like this has been done before, but it’s been a while and undoubtedly this stab at putting an LCD screen in a printed magazine is a step ahead. In this case, Chevy’s agency has worked with a tech company to put a video player on a page, embedded in an ad, in 10,000 copies of Popular Mechanics and Esquire. The spots target potential buyers of Chevy Colorado trucks. […]
A section of the Canon booth. Green screens and live filming was a common sight in the South Hall. AOTO showcases its 8K display. […]
Brands are falling over themselves to develop their content marketing – but there’s still a lot of debate about the best way forward. The Content Marketing Association has just launched a ‘marriage bureau’ for brands and agencies. Dominic Mills, consultant editor for the CMA, explains why, while CMA managing director Clare Hill answers our questions. […]
Ontario Lottery generates about $130 million annually by selling lottery ticket products at some 130 kiosks plopped into the concourses of shopping malls around the province. […]
The company will place 300 large-scale units throughout the city for the annual Peony Festival. […]
Acieta and Nanonation partnered to create a unique integration of robotics and digital signage for a large trade show booth. […]
The high-tech lottery kiosks are designed to build consumer awareness while driving revenue to retailers. […]
Facebook's debut British advertising campaign, 'Friends', has been on our streets and television screens for the past couple of months, highlighting how the social network service builds friendships between people and the role it plays in their everyday lives. […]
Digital out-of-home activation platform connects brands to millennials in more than 60,000 social venues. […]
Peerless-AV's fully-sealed year-round outdoor digital signage is engineered without vents, exhaust fans or filters. […]
Here’s what I THINK is the first Raspberry Pi to be directly married to an e-paper display to make a rudimentary digital sign – the HAT Display from Percheron Eelectronics. The gadgets are being marketed via a Kickstarter project, at about $57 a unit, or 2 for $101. The HAT has a 2.7-inch e-paper display, as well as a battery-fuelled real time clock. […]
Shown first at ISE 2015, TinyGreenPC, In-Store Media and Silvercurve demonstrate a complete content-to-screen digital signage solution centred on the TinyGreenPC Solitaire Pi-Player.The Pi player is a pro grade dedicated media player offering both simple scheduling and ready templates and enterprise scalable scheduling with the Instoremedia Digital Signage solution. Drawing only 7W and built around the Raspberry Pi, the TinyGreenPC Solitaire Pi-Player offers a miniscule form factor. […]
I have a business contact I work with on video production, and I mentioned to him recently how it may well be time to step up production from 720P to 1080P, as that now seems to have settled in as the standard in digital signage video outputs. Nope, he said, we’re going right on past 1080P and doing 4K. […]
Guest Post: Steve Schildwachter, rVue. Recently, the rVue gang took a field trip to Downers Grove, Illinois, one of the test locations for Create Your Taste, a new initiative from our good client McDonald’s. This is an experience very different from any other McDonald’s. […]
