Raw Feed & Search

New App Gives Sound To Silent Screens

A start-up called AudioStreamTV is taking another crack at getting the sound turned up at countless sports bars and hotel and airport lounges by using speakers and ear buds of smartphones. The company has developed an app called Tunity which grabs network audio feeds and makes them available through the cloud – so users can zero in on that feed and hear what broadcasters are saying. […]

sixteen-nine.net
Tue, May 12, 2015 at 12:43 PM

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Wayfinding: Big Directory Or Little Screen?

I sometimes wonder about the long-term prospects for companies that do touchscreen wayfinding directories but limit the solution to those big screens. To me, and probably an awful lot of people, the real wayfinding tool is in the consumer’s hand – their smartphone. […]

sixteen-nine.net
Tue, May 12, 2015 at 11:06 AM

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Shell Deploys Digital Signage Network Using BroadSign Software

As of March 2015, 600 screens in the Netherlands and United Kingdom were operational. […]

digitalsignageconnection.com
Tue, May 12, 2015 at 9:34 AM

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Projects: Shell Does Own Gas Pump Network

Fuel giant Shell is bankrolling its own screen network on gas pumps in the Netherlands, with some 75 stations and 600 screens up and running. The company also has a trial going in Malaysia. The content is a 90-second loop of 10 second spots for store promotions and customer information. The network is running BroadSign‘s ad-centric play-out and media targeting platform. […]

sixteen-nine.net
Tue, May 12, 2015 at 8:47 AM

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16:9: A Video Also Worth A Thousand Words: Research

The automated video creation service Animoto has released results of research that reinforces the wide understanding that most consumers would rather watch a video about a product than read about it. The Animoto Online and Social Video Marketing Study, based on feedback from 1,051 U.S. […]

sixteen-nine.net
Tue, May 12, 2015 at 8:32 AM

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16:9: Why Use A Touchscreen When A Banana Will Do?

How about a little gadget that turns almost anything into a trigger to launch content on a screen? Like a doughnut? A piece of fruit? […]

sixteen-nine.net
Tue, May 12, 2015 at 7:57 AM

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Shell Deploys Digital Signage Network Using BroadSign International, LLC’s Software

600 screens in the Netherlands and United Kingdom were operational as of March 2015. The Hague, Netherlands. May 12, 2015. […]

Tue, May 12, 2015 at 5:00 AM

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Shell Deploys Digital Signage Network Using Broadsign International, LLC’s Software

600 screens in the Netherlands and United Kingdom were operational as of March 2015. The Hague, Netherlands. May 12, 2015. […]

broadsign.com
Tue, May 12, 2015 at 4:00 AM

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OOH Ratings Innovator Earns Top Award in Out of Home Marketing

Joe Philport, former president and CEO at the Transportation Audit Bureau (TAB) for media measurement, today was awarded the top marketing award from the out of home (OOH) advertising industry today. […]

oaaa.org
Mon, May 11, 2015 at 8:00 PM

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Global Adspend Forecast to Grow in 2015 & 2016 (with full report download link)

The latest advertising expenditure forecasts from ZenithOptimedia and Magna Global indicate a slight dip in 2015 global adspend from 2014, with an improvement expected in 2016. Source: ZenithOptimedia, March 2015 and Magna Global, February 2015   ZenithOptimedia predicts adspend from 2015 to 2016 to grow between the 4%-5% level, at a slightly lower rate than global GDP levels (6%-7%). […]

jcdecaux-oneworld.com
Mon, May 11, 2015 at 5:42 PM

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Cineplex Digital Networks Named Content Creator of the Year

The in-store digital merchandising provider received top recognition during the 2015 International Digital Signage Awards. […]

digitalsignageconnection.com
Mon, May 11, 2015 at 4:38 PM

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London Stansted Airport Adds Curved NanoLumens Visualization Solution

The 39-foot display is being utilized to provide advertising space to marketers along with flight information and airport updates. […]

digitalsignageconnection.com
Mon, May 11, 2015 at 3:54 PM

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Interactive Digital Signage Personalizes Airline Passenger Experiences

Using the interactive video walls at Boston Logan International Airport, passengers scan their boarding passes to view personalized gate information, flight status, destination weather and nearby concessions. […]

digitalsignageconnection.com
Mon, May 11, 2015 at 1:24 PM

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And Now There’s A $9 PC That Makes A Raspberry Pi Seem Pricey

An Oakland, California start-up called Next Thing is touting a new single board computer that makes the $35 Raspberry Pi seem expensive. The Chip will, by comparison, cost $9. Yup. […]

sixteen-nine.net
Mon, May 11, 2015 at 11:02 AM

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Providing Value to Viewers is a Digital Signage Win

Digital signage content is often at a crossroads between information and entertainment. […]

digitalsignageconnection.com
Mon, May 11, 2015 at 10:52 AM

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