A report from the Wall Street Journal indicates that a new campaign from the Outdoor Advertising Association of America could open the door for many companies to embrace an old-school ad format – billboards. […]
The Videotel VP71 Digital Media Player fit the entertainment company's requirements for a high-quality display coupled with consistent reliability. […]
Carmanah’s largest attraction is the Multi-Sensory Video Wall Experience, which uses responsive design architecture to capture a player’s attention. […]
Christie is unveiling three flat panels in three sizes to be available in October. […]
Universal Pictures uniquely combined DOOH and social media in Glasgow and London to spark curiosity in its latest thriller, The Visit. […]
Universal Pictures uniquely combined DOOH and social media in Glasgow and London to spark curiosity in its latest thriller, The Visit. […]
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The out of home (OOH) advertising industry, led by the Outdoor Advertising Association of America (OAAA), today launched a new campaign designed to prove the unique strengths and marketing effectiveness of OOH. […]
The outdoor advertising industry on Monday is rolling out a new campaign meant to capitalize on marketers’ growing fears about whether the digital ads they buy are being viewed by real people. […]
New Walkbase advertising technology has been embedded in Samsung's in-store signage to provide a platform that anonymously analyzes customer behavior through Wi-Fi signals from smartphones. […]
The software enables anyone to display multiple HDMI input sources on video walls of all kinds or on stand-alone displays. […]
The 34th Street - Hudson Yards station features 24 separate 65-inch smart displays, all running on OUTFRONT's software environment and app ecosystem. […]
In a nod to the size of its new M&M’s MEGA, Mars scaled up its OOH advertising in the Netherlands to match. Pedestrians were treated to giant 3-D builds of M&M’s bursting forth from nineteen mupis across city streets. […]
In a nod to the size of its new M&M’s MEGA, Mars scaled up its OOH advertising in the Netherlands to match. Pedestrians were treated to giant 3-D builds of M&M’s bursting forth from nineteen mupis across city streets. […]
12 touchscreen wayfinding kiosk units of 70 inches were installed at Shopping City Seiersberg to guide 35,000+ daily visitors with orientation, shopping information, promotions and advertisements. […]
