Eight new LED displays provide arena versatility with digital content. […]
29 percent of shoppers make in-store choices based on information communicated by signage. […]
Playing the “Sprint WeGo” product video within Sprint headquarters helped elicit external product awareness and internal brand loyalty among Sprint-employed parents. […]
A few people have asked me directly or by email what I thought of Xlab this year, which made me realize I didn’t really write about the event that ran a week ago in New York. It was the fifth iteration of an event developed by the Society for Experiential Graphic Design, or the less involved handle SEGD. […]
Commercial space is insanely expensive in Manhattan, so if a big box store wants to have a footprint in New York City it has to slim down the number of SKUs it has on hand and get creative with how products are marketed. One of the ways the DIY chain Lowe’s is doing that is by using interactive touch tables and walls at its two Manhattan stores – in Chelsea and on the Upper West Side. […]
Pizza Hut has partnered with Moving Tactics to implement digital menu boards in new locations. […]
The webinar will discuss how to exploit the enabling value of your digital media program to increase brand equity and empower your organization. […]
The social media engagement company’s Command Center will display real-time Twitter data and content during the debate to enhance coverage. […]
Available this month, the Panasonic LF8 and LF80 display series are professional-grade panels capable of continuous 24/7operation. […]
The social media universe recently exploded with emotion over a video exchange between a Florida Starbucks barista and a deaf woman placing her order. […]
The new patent relates to the company’s use of “lift and touch” technology in its cloud-based digital signage software solution. […]
The massive CES trade show in Las Vegas is just weeks away, and ahead of it each year, the newly renamed Consumer Technology Association runs an innovation showcase for selected products. […]
I really like the automated content approach and utility that start-up TransitScreen is bringing to digital signage, however I can’t help but think the cluttered layout rule that applies to every other kind of digital signage should apply with this stuff, as well. In short, there’s way too much going on at once on those screens. […]
This is an interesting take on how something as simple as a kiosk pedestal can influence company culture. The gaming company Kabam redesigned the lobby of its San Francisco offices to celebrate the completion of a new product Star Wars: Uprising, it did up a Star Wars scene and layered in a pair of illuminated tablet-powered AURA kiosks from Armodilo. […]
When start-up digital signage software and solutions companies ask me for advice on how to go to market, I tend to STRONGLY encourage them to find a vertical market and make it their own. I don’t know the folks at EYECHRONIC.TV, but I have to admire how they’ve identified an emerging vertical and gone all-in to serve it. […]
