DALLAS, May 17, 2016 /PRNewswire/ — 5miles, one of the U.S.’s largest local marketplace apps, has launched a unique digital outdoor campaign that displays actual items for sale within five miles of a given billboard. […]
BroadSign International, LLC’s automated digital out-of-home software has been selected by Airport Media to power its DOOH displays at airports in the United Kingdom. Airport Media has a portfolio of static, digital and experiential campaigns within London Gatwick and London Luton airports. […]
BROOKINGS, S.D. – May 9, 2016 – Full Sail University has asked Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, to design, manufacture and install an outdoor LED video display on the university’s 210-plus-acre campus in Winter Park, Florida. […]
Dentsu, Inc. (President & CEO: Tadashi Ishii; Head Office: Tokyo; Capital: 74,609.81 million yen) announced today that its global business headquarters Dentsu Aegis Network Ltd (hereinafter “Dentsu Aegis Network”) has acquired an additional 77.2% stake in digital OOH specialist Liveposter (Head Office: London; hereinafter “Liveposter”). […]
Verifone Media’s General Manager Paul Jankauskas is having a good year. He’s been a senior executive in the place-based media industry for more than a decade, and in addition to approaching exciting roll-outs at Verifone, the industry veteran was recently voted onto the DPAA Board of Directors. […]
NEW YORK, May 2, 2016 – The Digital Place Based Advertising Association (DPAA) announced today that PATTISON Onestop, the leading Digital Out-of-Home (DOOH) advertising company in Canada, has joined the association. DPAA members help brands effectively connect to consumers on-the-go and at targeted locations. […]
Jersey City, N.J. and Toronto, Canada, April 28, 2016 — SITO Mobile Ltd. […]
The new large-format outdoor displays can showcase up to six 10-second ad units in a 60-second loop. The v-shaped structure is on route to Highway 427 and the 407 Express Toll Route. […]
DANVILLE, IL–(Marketwired – Apr 26, 2016) – Spa Resort Casino needed a sign that would showcase their new casino entrance and stun visitors while advertising their many activities and promotions. The experts at Best Signs, Inc. recommended a Watchfire display to contour to their existing architecture and present a programmable, vibrant and unique solution. […]
Ecosys OOH, India’s first digital out-of-home (OOH) agency recently won two AoRs (agency on record) contracts, one for Mahesh Edible Oil Limited (also known as Saloni Ltd.) and the other one for Khadim India Limited, in a multi-agency pitch which concluded last week. […]
Brazilian advertising agency NBS and the out-of-home agency Posterscope recently joined forces to create a billboard panel equipped with technology to help stop the spread of Zika virus by way of mosquito extermination. […]
TORONTO (April 19, 2016) – Cieslok Media, Canada’s leader in large-format outdoor advertising, is thrilled to announce its partnership with Tangled Art + Disability, a not for profit art and disability organization located in the City of Toronto. […]
BroadSign International, LLC, the top-ranked global provider of digital signage software, has deployed its BroadSign Mobile product across the Xprnc Media LLC digital out-of-home network in retail locations. Xprnc Media provides ad-based DOOH to top media retailers and plans to grow to 300 locations in the next two years. […]
Lamar Advertising Company (Nasdaq: LAMR) is proud to announce a partnership with Recycle Across America (RAA), a nonprofit organization that provides standardized recycling bin labels to businesses, municipalities and schools nationwide, to make it easier for society to begin to recycle right. The partnership will create a world’s first with out-of-home advertising. […]
NEW YORK, April 13, 2016 – The Digital Place Based Advertising Association (DPAA) announced today that Peoplecount, an award winning research firm and innovative third-party supplier of audited out-of-home circulation data, has joined the association. DPAA members help brands effectively connect to consumers on-the-go at targeted locations. […]
