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16:9: Digital Signage ROI: The Emperor’s New Clothes?

Guest Post: Jørn Olsen, ProntoTV Looking back at the last few years in the digital signage industry, there has been an increase in articles and a growing focus on ROI. It has become a buzz phrase for sales and marketing reps, and a holy grail for clients. I am a marketing manager for a digital signage company in Norway, so I’ve used my share of ROI slides in presentations. […]

sixteen-nine.net
Tue, Jul 24, 2018 at 5:40 PM

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16:9: iBase Releases Rugged, Stretched Panel PCs For Digital Signage On Buses, Railcars

Someone will likely correct me, but this is the first time I at least remembering seeing one of those skinny, stretched LCDs with a full PC embedded inside – in this case for mass transport systems. The Taiwan industrial PC maker iBase has a new all-in-one 27.6-inch “railway-certified” bar-type panel PC, powered by a Pentium N4200 Quad Core processor and Intel HD Graphics. […]

sixteen-nine.net
Mon, Jul 23, 2018 at 5:14 AM

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Stunning, All Projection-Mapped Digital Museum Opens In Tokyo

This is the stunning new MORI Building Digital Art Museum in Tokyo, a 100,000 sq. ft. digital space that is entirely projection-mapped and hooked to motion sensors. […]

sixteen-nine.net
Fri, Jul 20, 2018 at 9:23 AM

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16:9: Largest LED Board In South America Lights Up In Lima

HT @Huggett This is what’s being touted as the largest DOOH digital sign in South America – a 487 sq. metre beast on the front facade of the Plaza Norte shopping mall in Lima, Peru. […]

sixteen-nine.net
Fri, Jul 20, 2018 at 9:02 AM

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The 2019 Digital Signage Awards Have A Venue And Big Evening Planned In Amsterdam

The nine-year-old Digital Signage Awards is stepping up its game for 2019, on the heels of 2018 awards that had, for the first time, a physical event. The 2018 awards were held during ISE, immediately after Invidis’ Digital Signage Summit. The 2019 event will again be held during ISE, but this time at a lovely old building in central Amsterdam. […]

sixteen-nine.net
Thu, Jul 19, 2018 at 9:01 AM

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16:9: ISE Details Plans For Shifting Show To Barcelona; Time Window Unchanged

ISE had a press conference today in Barcelona, outlining its reasoning and plans behind moving the big pro AV show in 2021 to Barcelona. The show organizers laid out the thinking – notably the need to have a space large enough and destination attractive enough to keep growing the show. […]

sixteen-nine.net
Thu, Jul 19, 2018 at 8:08 AM

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16:9: RMG Latest Digital Signage CMS Software Shop To Add LG webOS Support Via Korbyt

RMG Networks is the last CMS software and solutions company to develop support for LG’s webOS smart display platform. The company’s Korbyt platform is now compatible with the display giant’s Linux-derived system on chip platform. Korbyt is RMG’s relatively new cloud-based CMS. Dallas-based RMG suggests combining webOS Signage and Korbyt offers many benefits. […]

sixteen-nine.net
Thu, Jul 19, 2018 at 7:21 AM

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16:9: UK Sushi Chain Changes Up Menu Board Approach With Super-Stretched Displays

Here’s a nice implementation of digital menuboards in a fast food environment – changing things up with super-stretched displays and a bold, reasonably minimal content presentation – instead of many items wedged into limited visual space. The project involves the London, UK-based sushi and bento restaurant chain, Wasabi, at seven stores around that city. […]

sixteen-nine.net
Thu, Jul 19, 2018 at 6:59 AM

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16:9: Gordon Feller Talks About The Real Potential For Smart Cities And Digital OOH

I can’t say I’ve been all the enthralled by what I’ve seen so far with smart cities initiatives that involve digital out of home media companies. For the most part, they’re just digital posters with some wifi and maybe some sensors tossed in so the things can be called “smart. […]

sixteen-nine.net
Wed, Jul 18, 2018 at 3:25 PM

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16:9: Interactive Retail Merchandiser Perch Completes $1.7M Seed Funding

NYC-based Perch, which has for several years been developing very clever interactive merchandising pieces for retail, has announced a $1.7 million seed funding raise and a high profile addition to its advisory board.Perch first came on my radar several years ago with an overhead projection system that turned an ordinary white merchandising table into a very nicely designed interactive lift and learn device. […]

sixteen-nine.net
Wed, Jul 18, 2018 at 7:25 AM

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16:9: Big Disty Almo Acquires Longtime Content Partner Insteo

Philly-based pro AV distributor Almo Professional A/V has acquired “certain assets” of Insteo, the Long Beach, CA content and creative shop. Almo has been tight with Insteo and its CEO/Founder Jim Nista for several years now, and the deal formalizes an arrangement that makes Almo capable of offering what can be lucrative digital signage content services through its partner channel. […]

sixteen-nine.net
Tue, Jul 17, 2018 at 4:19 PM

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16:9: 2,000 Sq. Ft. Of Gorgeous Visualized Data About To Go Live At Charlotte, NC’s Airport

A nine-gate, $200 million addition to Charlotte Douglas Airport, in North Carolina, opens tomorrow morning, with a main feature being some 2,000 sq. ft. of visualized data on several vast fine-pitch LED video walls. […]

sixteen-nine.net
Tue, Jul 17, 2018 at 8:08 AM

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16:9: Videos: Helpful Insight On Using User-Generated Content In Digital Signage

Brad Parler of UK-based CMS firm ScreenCloud has completed a nice three-part video series on user-generated content for digital signage. Houston-based Parler, you may recall, joined ScreenCloud earlier this year, having built up a name doing very innovative corporate communications content for his old masters, blinds.com. […]

sixteen-nine.net
Mon, Jul 16, 2018 at 9:36 AM

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16:9: How To Keep Your Digital Signage Audience Looking

Guest Post: Trey Hicks, Visix If you’re going to have digital signage, you need a content strategy. If you don’t have something on screens at all times to draw attention and interest viewers, they’ll start tuning out. That can seem like a daunting task – collecting, creating and designing digital signage messages every day. […]

sixteen-nine.net
Mon, Jul 16, 2018 at 8:48 AM

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16:9: ISE Relocating To Barcelona From 2021 On

Integrated Systems Europe is moving to Barcelona, Spain starting in 2021 – leaving the lovely but damp, gray and chilly February climes of Amsterdam. The new and permanent home will be the Gran Via, part of the Fira de Barcelona exhibition complex. The decision, just announced, comes after 18 months of research into the viability of remaining at the RAI Amsterdam, says ISE. […]

sixteen-nine.net
Thu, Jul 12, 2018 at 6:02 PM

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