There’s nothing new about media on taxi tops, but a San Francisco start-up called Firefly is trying to go about it with a different approach. Firefly describes itself as the first mobility-based SmartScreens platform – an advertising media firm that gets it footprint and scale from the rideshare industry. […]
Tampa-based in-store marketing solutions provider Spectrio has merged with Louisville-based Codigo, a digital signage and kiosk software and solutions shop that has long focused on the financial services industry. “Over the years, Spectrio has focused on client growth in automotive, healthcare, hospitality, veterinary, and retail verticals. […]
The 2019 Finalist list of companies was issued Monday for the global Digital Signage Awards, and as head judge I want to thank all of the other industry people – from around the world – who very kindly donated their finite time to review submissions, score them, and help identify the best of the best. […]
There is now a Scala China, in the wake of parent company STRATACACHE acquiring a tablet and computing device manufacturing company based in Ningbo, China. The company, formerly known as POPSCREENS, is now Scala China – positioned as a solution for interactive retail displays. The deal gets CEO Chris Riegel a 250,000 square foot manufacturing facility, and more than 125 new employees. […]
Guest Post: Kaijus Asteljoki, Valotalive Digital signage content strategy helps you outline the plan for a successful implementation and to maximize the impact of the investment. With proper planning you can also avoid the possible simple mistakes. […]
Guest Post: Sean Matthews, Visix The old saying goes “All roads lead to Rome” and if “Rome” is an informed, engaged audience, and digital signage is your vehicle, it’s really just a matter of which path you want to take to get to your destination. […]
It would not have been unreasonable to look at Samsung’s push into digital cinema – marketing fine pitch, direct view LEDs as an alternative to screens and projectors – as an interesting concept, but not one that would see much adoption because of cost. […]
The Finalists have been selected by 28 judges for the 2019 Digital Signage Awards, run in conjunction with Sixteen:Nine. The Winners and High Commendations will be presented on the evening of Feb. 6 at the Compagnie Theater in Amsterdam, which puts it in the middle of ISE. […]
Supermarkets aren’t always utilizing every edge at their disposal when it comes to selling to their customers. Consider the shelf edge and the power it has to persuade the customer. About 76 percent of all shopping decisions happen at the shelf edge, which behooves the store owner to consider shelf-edge technology to set up new strategies to reach their consumers. […]
Decent crowd out last night in Miami for the Digital Signage Federation’s networking mixer. Not sure how many people, but I saw lots of familiar faces and met some new folks, including some in from Latin America. […]
The London Underground many years ago took on what I think were the first digital escalator panels – a cascading series of synchronized displays in the escalator wells of the subway system. […]
Atlanta-based Visix has for many years been a big advocate of integrating alert messaging into its signage management platform – at least in part because higher education is a major vertical market for the company. […]
Workplace communications is one of the most active verticals in digital signage, and a big reason for that is the ability of screen technology to get important information to staff – without hoping they open and read mass emails or see posters on breakroom cork boards. […]
Guest Post: Curtis Campbell, Hughes Virtually everywhere we look, we see divisions. Be it politics, how to raise children, dogs versus cats, there never seems to be a winner-take-all argument. And digital signage technology is no different. For a few years now, signage buyers have been presented with an alternative to external digital signage players – namely SoC (System On Chip) and digital signage running on SmartTV displays. […]
The OOH media firm Intersection has landed a new seven-year media concession with NJ TRANSIT that will include a significant investment on digital signage and interactive displays. […]
