FreshDirect Delivers More Than Groceries in Their Latest OOH Campaign
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Thu, Feb 24, 2022 at 3:02 PM
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ORLANDO, FL—The University of Central Florida Knights upgraded its baseball stadium, John Euliano Park, just ahead of the 2022 season. The centerpiece of the stadium’s renovation is an EMPIRE™ Exterior LED video scoreboard manufactured by SNA Displays. […]
The Digital Signage Federation (DSF) has announced a DSF Advisory Council made up of companies in the industry ecosystem that provided the necessary funds ... […]
There are many, many examples of big projects – especially in places like Las Vegas – that get announced but either never happen, or ... […]
Extended collaboration unlocks programmatic media buyer access to 3000+ premium digital Out of Home screens across the UK via Clear Channel LaunchPAD, broadening available European pDOOH inventory LONDON and MONTREAL — February 24, 2022 — Clear Channel Europe and Broadsign today announced an extended partnership to enable media buyers to tap into Clear Channel’s 3000+ digital Out of Home (OOH) screens in the UK via Clear Channel LaunchPAD. […]
Here’s a good example of how a service provider can win digital signage deals by also bringing a lot of other capabilities to the ... […]
The 2022 OBIE’s are in full swing! As another sign of optimism for our industry, a strong reinvestment in creativity this past year brought forward a large and diverse group of entries. […]
It’s been roughly two years since COVID-19 became a daily discussion and the industry started wondering what all this would mean to business and ... […]
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In their latest review of major media CPMs, Solomon Partners, a leading financial advisory firm, found that out of home ad buys provide significantly more value in terms of reach versus television, radio, and print, as well as most online advertising. The report, Solomon Partners’ 2022 U.S. […]
Some of the biggest names in out of home (OOH) advertising rolled up their sleeves to celebrate Black History Month, and the result was creatively designed to honor, educate, and inspire. OUTFRONT partnered with 100 Black Men of America, Inc. […]
(February 23, 2022, Warrenton VA) The Digital Signage Federation (DSF), the only non-for-profit independent voice of the digital signage ecosystem, has unveiled its first ever DSF Advisory Council, made up of industry member companies who will advise the DSF on several topics including education, member events and thought leadership. […]
OAAA’s annual presentation, designed to provide insights and data to help members drive business, covered the five top OOH trends for 2022, and reviewed the six key topics in the government affairs arena. […]
Most airports and other travel hubs already have installed digital signage networks that are quite elaborate. […]