Truck advertising is one of the most common forms of mobile advertising, used worldwide by many different types of companies such as Coca-Cola, McDonalds, and Walmart–the list is endless. […]
This is the brand new Savoy Automobile Museum in Cartersville, Georgia, which is using a lot of LED and a little LCD to welcome, ... […]
The ability to have your digital out of home (DOOH) ad placed on a vehicle that moves around your target areas to reach different members of your target audience is powerful – assuming you can determine who was exposed to it. […]
Programmatic OOH continues to rapidly gain adoption, driven by a myriad of benefits for both buyers and sellers. […]
More and more marketers are testing out-of-home (OOH) placements as an alternative channel to digital mediums.… The post Why digital marketers are moving from display ads to OOH appeared first on Wrapify Blog. […]
With the popularity of new media advertising, more creativity and revenue dollars rely on outdoor LED displays to clearly present messaging. For example, in recent years, naked eye 3D displays and multimedia interactive devices for various shopping malls and art exhibitions have become very popular. […]
I am not 100% sure what this is, but 99% sure it’s interesting – a very large, very light and super-skinny display that uses ... […]
Partnership provides Yahoo’s omnichannel demand side platform (DSP) with access to premium global DOOH inventory at scale via the Hivestack supply side platform (SSP) Montreal, Canada, New York, USA, – May 25, 2022 – Yahoo and Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company, have today announced a strategic global partnership to connect their industry-leading technologies, and enable premium, programmatic DOOH cross-channel media campaigns on a global scale. […]
We are thrilled to be embarking on a 10 year partnership with Wildstone – the UK and Europe’s largest provider of outdoor media infrastructure – which will see 75Media significantly increase its portfolio of classic and digital billboards, helping us to become the largest independent OOH operator in the North of England. […]
LED displays have been turning up in the office tower lobbies of property owners and their anchor tenants for a few years now, but ... […]
Way back in 2011 we were contacted by Simon Meddings, who was working on the exhibition design for the infamous Staffordshire Hoard, and were asked to provide a digital signage display to compliment the touring exhibit. […]
For the first time in over two years, the GO OOH Media Conference & Expo went on as planned. If that wasn’t reason enough to celebrate, the record attendance was — with 760 attendees from 212 companies and 18 exhibitors. […]
One of the best things about projection mapping technology is its ability to completely fill a big space with immersive visuals. The resulting experiences ... […]
The sign, graphics, and visual communications industry gathered in-person for the first time in three years in Atlanta for the industry’s ISA International Sign Expo 2022. Courtesy ISA The sign, graphics, and visual communications industry gathered in-person for the first time in three years in Atlanta for the industry’s ISA International Sign Expo 2022. […]
Services started running this morning on the Elizabeth Line, a new railway service running through central London. The new line, years in development, includes ... […]
