Mobile billboards are more than just billboards. They’re space-smart because they are continuously moving and as a fact, they are also cost effective when compared to traditional billboards and other media of advertising. […]
The Digital Place-based Advertising Association (DPAA) announced today that it is launching the first annual Digital Out-of-Home Excellence Awards, or DOOH-E Awards (pronounced “Dewey”). The awards are being presented in partnership with digital out-of-home demand side platform Quotient. […]
The newest version of our PCAP Self Service Kiosks are finally here and they’re better than ever! Upgraded OPS PC These all-in-one interactive displays now include a more powerful i5 quad-core Windows PC which is two generations newer than the previous version. […]
While there isn’t such a thing as a “recession proof” business, many brands DO survive, and… The post How offline marketing supports the economy appeared first on Wrapify Blog. […]
Start your next project on the right foot with a short list of relevant companies. The 2022 Buyers’ Guide Category Index sorts providers by product and service types while our A-Z Vendor list provides contact information for each of these companies. […]
The folks at the Daktronics booth at InfoComm will have some spring in their steps this morning, as the show opens and word spreads ... […]
Nashville-based hospitality and digital signage solutions-focused Uniguest has acquired the Norwegian software firm Otrum AS, which also focuses mainly on hotel guest messaging. Founded in ... […]
Screenfeed has, for many years, been one of the primary players in subscription content for digital signage – offering great-looking, fully-automated infotainment feeds that ... […]
The Richard Childress Racing (RCR) team has developed new wrap designs for its NASCAR Sprint Cup and Xfinity Series race cars all printed by RCR Graphics Center wrap technicians on the facility’s new Roland DG TrueVIS Series wide-format printer/cutters. […]
Yahoo and Hivestack have joined into a global partnership to connect their technologies and enable programmatic DOOH cross-channel media campaigns on a global scale. Yahoo and Hivestack have joined into a global partnership to connect their technologies and enable programmatic DOOH cross-channel media campaigns on a global scale. […]
Adam Coleman PPDS continues to build its leadership teams in North America, with the appointments of three AV professionals: Adam Coleman, Mitch Rosenberg, and Jeff Handis. In the newly created role, Rosenberg has been named PPDS’ new director of LED and LCD videowalls. […]
Vistar Media, a global provider of software for digital out-of-home, launches the reach and frequency planning capabilities to inform media allocation pre-campaign, allowing buyers to adjust targeting and budget allocations in order to achieve their DOOH campaign goals. […]
Mobile billboards are, to put it in simple terms, moving billboards. They are most often found on the side of moving vehicles, such as in public transit and taxis, but they are most frequently seen on the side of large trucks. […]
The Minneapolis-based subscription content company Screenfeed has launched a new content creation toolset that applies the concept of no-code software to producing customized, data-driven ... […]
New Omnichannel Decision Makers Study from DPAA, Advertiser Perceptions and Rogers Sports & Media is first to survey Canadian market New York, June 7, 2021 — DPAA, the global trade marketing association, driving the digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix, today announced that early results of its Canadian Omnichannel Decision Makers Study will be announced at the association’s Canada Summit on June 16 to be held in-person at the Scotiabank Theater in Toronto. […]
