I tend to be very reticent to go with claims that something is a world-first, because there’s almost always something else that actually was ... […]
Experience is one of those terms that’s being heavily used and sometimes abused these days, as companies in the digital signage ecosystem talk about ... […]
Following on to that situation in Europe in which some countries are encouraging or mandating energy usage restrictions, our German language content partners at ... […]
By: Julia Cramer, Adomni Content Specialist Julia Cramer Synopsis: Digital technology has fueled a new market in the out-of-home space, with Shoutable and Lamar leading the way! Billboards are one of the most influential and oldest forms of advertising on the market. […]
The heyday of digital advertising is coming to an end. Modern digital advertising is plagued with rampant fraud, facing skyrocketing costs, and married to fundamentally flawed attribution methodologies. A large-scale study of Facebook ads from 2019 found that ad effectiveness was overestimated by up to 4,000%. […]
The heyday of digital advertising is coming to an end. Modern digital advertising is plagued with rampant fraud, facing skyrocketing costs, and married to fundamentally flawed attribution methodologies. A large-scale study of Facebook ads from 2019 found that ad effectiveness was overestimated by up to 4,000%. […]
Consumer Misperceptions of Giftable Billboards By Julia Cramer for Billboard Insider Published: August 30, 2022 Billboards are one of the most influential and oldest forms of advertising on the market. There’s no doubt that almost everyone has seen one of these big format displays, with the number of billboards hovering over 350,000 in the United States alone. […]
Here’s a very different, very clever take on a big LED video wall in a busy public facility: a 66-foot-wide display that neuters the ... […]
Those energy consumption mandates going in place for Germany are more restrictive than first thought, with a clarification that screens used for non-essential purposes ... […]
AUSTIN, TX—The Moody Center, a new 15,000+ seat entertainment venue on the campus of The University of Texas at Austin, opened in April of this year and hosts concerts, men’s and women’s Longhorns basketball games, family events, and much more. […]
TALLAHASSEE, FL—Florida State University’s athletic program retrofitted video scoreboards for the Seminole Soccer Complex and Joanne Graf Field at the Seminole Softball Complex with EMPIRE Exterior LED display technology from SNA Displays. The two venues are located on the west side of FSU’s campus, just north of Dick Howser Stadium and Doak S. Campbell Stadium. […]
I don’t see a lot of news about digital signage projects in India, so it was great to get word of a set of ... […]
Atlanta-based custom display manufacturer Manufacturing Resources International (MRI) is going after Samsung in court, and both Samsung and some key business partners via the ... […]
Given the eye-watering price of electric vehicles, we can assume it will be quite some time before conventional gas stations are mothballed. But it ... […]
Joining DI’s executive team, Chad is charged with overseeing the development, communication and execution of the company’s strategic initiatives. He will be future-focused, driving company growth and monitoring trends that create the most impact in experience design. […]
