ONELAN signs distributor in Austria
P […]
avinteractive.com
Tue, May 26, 2015 at 12:39 PM
Tue, May 26, 2015 at 12:39 PM
Raw Feed & Search
Tuesday, May 26, 2015 Tue, May 26, 2015
Call to Action Should Remain on Screen as Long as Possible (DSConnection)
As it relates to advertising, you need to capitalize on the moments you have the viewer watching the screen. […]
digitalsignageconnection.com
Tue, May 26, 2015 at 9:26 AM
Tue, May 26, 2015 at 9:26 AM
Clear Channel Launches Year-long DOOH Child Safety Awareness Campaign
The campaign taps digital out-of-home media in 28 markets and five major U.S. airports, calling on the nation to help protect children. […]
digitalsignageconnection.com
Tue, May 26, 2015 at 8:57 AM
Tue, May 26, 2015 at 8:57 AM
Dave Haynes: InfoComm: Why I Go
I’m starting a series of pre-InfoComm posts about exhibitors and attendees to give readers a sense of what sends people to a steam bath or blast furnace every June. The details are here … Just to illustrate how this works, here’s my profile: 1 – How many years have you been going to InfoComm? […]
sixteen-nine.net
Tue, May 26, 2015 at 8:52 AM
Tue, May 26, 2015 at 8:52 AM
InfoComm Profiles: Why Do You Go Or Why Do You Show?
I had maybe 20 or so companies take up my offer for free blog love and promotion ahead of DSE in March, the companies answering a set of questions about what attendees should expect to see at their booth. […]
sixteen-nine.net
Tue, May 26, 2015 at 8:27 AM
Tue, May 26, 2015 at 8:27 AM
Monday, May 25, 2015 Mon, May 25, 2015
Ask the Board: Effect of Consumers’ Behaviors on Digital Signage
What change in consumers’ behaviors is having the biggest effect on the digital signage industry? […]
digitalsignageconnection.com
Mon, May 25, 2015 at 3:52 PM
Mon, May 25, 2015 at 3:52 PM
Friday, May 22, 2015 Fri, May 22, 2015
16:9: Digital Signage Software Maker RDM Moves Into New Digs
Here’s the new world HQ for Real Digital Media in Sarasota, Florida. Ken Goldberg sent along pix of the building part of the company moved into this week. The company also has developers in nearby St. Petersburg and more technical people over towards Orlando. […]
sixteen-nine.net
Fri, May 22, 2015 at 4:52 PM
Fri, May 22, 2015 at 4:52 PM
FEPE Delivers Audience Measurement for Digital Out-of-Home
The global association of outdoor advertising companies announced it is joining with several industry leaders to develop the first standardized approach to measurement. […]
digitalsignageconnection.com
Fri, May 22, 2015 at 11:19 AM
Fri, May 22, 2015 at 11:19 AM
LG Electronics and CNN Airport Network Expand Digital Signage
A new installation is underway at San Diego International as well as upgrades at two Texas airports. […]
digitalsignageconnection.com
Fri, May 22, 2015 at 11:07 AM
Fri, May 22, 2015 at 11:07 AM
16:9: One World Trade Center’s Digital-Filled Observatory
Photo: Jake Dobkin, Gothamist The 102nd floor deck on top of the new World Trade Center building in lower Manhattan – the building that went up next to the footprint of the two towers brought down on 9-11, opens as an observatory next week. It’s a $32 elevator ride to go up and have a look around, but there’s a lot more going on that just a view. […]
sixteen-nine.net
Fri, May 22, 2015 at 10:55 AM
Fri, May 22, 2015 at 10:55 AM
16:9; Indoor Positioning Using Nothing But LED Lighting
This is cool. The lighting division of the tech multinational Philips is testing new technology that enables highly accurate, anonymous indoor location and navigation using nothing but banks of overhead LED lighting to inform a smartphone app. […]
sixteen-nine.net
Fri, May 22, 2015 at 9:24 AM
Fri, May 22, 2015 at 9:24 AM
16:9: Third Of Print Firms Globally Plan Digital Signage Solutions Within Year: Survey
Some digital signage people I know have suggested the traditional print industry will never get into the digital signage industry because it’s just too different for them. I’ve disagreed, and I’ve not only seen digital signage guys like Tom McGowan go work for printing companies (ColorEdge) but also done advisory work myself for a big firm. […]
sixteen-nine.net
Fri, May 22, 2015 at 8:59 AM
Fri, May 22, 2015 at 8:59 AM
Thursday, May 21, 2015 Thu, May 21, 2015
Tips for negotiating OOH ad buys
If there is an art to buying out of home, or really any medium, it is the art of negotiation. It’s about getting the best deal for your client, obviously, but it goes beyond that. […]
oaaa.org
Thu, May 21, 2015 at 8:00 PM
Thu, May 21, 2015 at 8:00 PM
Out of Home Advertising Up 4.7% in Q1 2015
O […]
oaaa.org
Thu, May 21, 2015 at 8:00 PM
Thu, May 21, 2015 at 8:00 PM
Too good for TV? A look at this year’s upfronts
Liv Woudstra, Senior Sales Planner and Strategy AssociateFrom “Empire” to “How To Get Away With Murder,” it’s been an intense year for TV. But nothing beats the drama of the upfronts! As major TV Networks were presenting their new programming to advertisers last week, this time of year also marks cancellation season. […]
Thu, May 21, 2015 at 12:40 PM