Digital Out-of-Home Campaign Highlights Urban Hot Spots
Chevrolet has launched a new ad campaign that encourages urban explorers to share their city’s up-and-coming and out-of-the-way hot spots. […]
Mon, Aug 3, 2015 at 8:00 PM
Chevrolet has launched a new ad campaign that encourages urban explorers to share their city’s up-and-coming and out-of-the-way hot spots. […]
Billboards and bus stop ads featuring a dead cat are popping up across the St. Louis area. […]
The global digital signage market is projected to reach $23.76 Billion by 2020, growing at a compound annual growth rate (CAGR) of 8.18% between 2015 and 2020.This is from the latest report by MarketsandMarkets, a global market research and consulting company. The same report says the European Digital Signage Market is expected to reach $7.03 Billion by 2020 at a compound annual growth rate (CAGR) of 8.84%. In Europe, the retail and hospitality sectors are expected to be the major applications boosting the growth of this market. According to the report authors, the demand for distribution and scheduling software has increased considerably over the past few years, mainly due to its ability to support activities such as creation, distribution, and scheduling, and displaying content for the LCD, LED, and OLED displays installed across the commercial, infrastructure, institutional, and industrial applications. […]
Installation of the displays will take place this summer at Sports Arena in Atlanta, Georgia. […]
Designed to give users the ability to create dynamic and interactive experiences, the solution is a communications tool aimed at those with little technical or creative knowledge. […]
The SI-102-424 Signature Book takes advantage of the high-performance, low-energy consumption and APU integrated Radeon 8KE graphics to deliver an engaging customer experience. […]
Via Engadget If you follow tech writing, you won’t scroll too far on any site before you run into an Internet of Things piece. It’s a massive subject, but here’s an IoT gadget you can quickly get your head around, as it might apply to digital signage and digital OOH. […]
innovate With a heatwave settling in on the Netherlands, McDonald’s presented a fast (and tasty) fix for handling the rising temperatures. The quick service chain used an advertising panel in Amsterdam’s Dam Square that automatically opened when temperatures hit above a record setting 101 degrees Fahrenheit, allowing passersby to take one of one hundred McFlurry cups on display. […]
With a heatwave settling in on the Netherlands, McDonald’s presented a fast (and tasty) fix for handling the rising temperatures. The quick service chain used an advertising panel in Amsterdam’s Dam Square that automatically opened when temperatures hit above a record setting 101 degrees Fahrenheit, allowing passersby to take one of one hundred McFlurry cups on display. […]
By David Roth, CEO, EMEA and Asia, The Store WPP. Technology is changing the retail landscape, and as David Roth shares in his blog, the future is closer than you think. […]
Hisense’s Major Expansion: Acquiring Sharp America (PRNewsFoto/Hisense) China’s Hisense Group and Japan’s Sharp announced a deal today that sees Hisense buying all the equity and assets of Sharp’s TV factory in Mexico (for $23.7 million) and with that the rights to use the “Sharp” brand name and all its channel resources in both North and South American regions. […]
Love or loathe billboards, the Germans are to credit or blame. […]
Billboards are going up around Memphis in an effort to bring the man accused of shooting and killing a Memphis officer to justice. […]
The Digital Signage Federation is again getting involved with DSrupted, running a mixer the night before the conference at a restaurant-bar at Canada’s swishiest mall. The DSF Night Of Networking is at Moxie’s Grill & Bar, at Yorkdale Shopping Centre, from 6 to 9 PM on Sept. 15th. […]
Microsoft’s developer site has a post and details up about how people determined to spend as little as possible on signage software and hardware could put a project together with a $45 Raspberry Pi single board computer and the new Windows 10 IoT Core operating system software. […]