Ingenious SodaStream campaign won’t burst your bubble
SodaStream, the sparkling water maker, set bus shelters to bubbling in Tel Aviv this fall. Special aquarium-like ad panels, which continuously bubbled water inside, demonstrated SodaStreams’ ability to upgrade any beverage. The transit shelters’ flashing colors added even more allure while encouraging passers-by to change their boring hydration habits and try new SodaStream flavors. […]
Tue, Oct 13, 2015 at 5:20 PM