The Three Forces Driving Disruption in OOH
This is a four part series exploring the blurred lines between digital and OOH. […]
Tue, Jun 14, 2016 at 2:10 PM
This is a four part series exploring the blurred lines between digital and OOH. […]
Allure and its Christie Experiential Network (CEN) team, leaders in creating engaging experiential Digital Out-of-Home (DOOH) solutions, is pleased to announce their data driven analytics solution for advertisers powered by Thinaire’s proven proximity engagement marketing technology platform. […]
Guest Post: Irfan Khan, Skykit Some buzzwords and buzzphrases are just inherently bad. My favorites include “boil the ocean,” “sync,” and “edgy.” Tip: avoid the word edgy unless you’re talking about knives. […]
Reid Health’s use of digital signage has grown from two signs a decade ago to more than 300 screens. Using Omnivex Moxie digital software, Reid Health now has a network that provides waiting room information, physician lounge information, static menus and dynamic menus, employee information and interactive wayfinding. […]
Last week I spent some time in Las Vegas with Randy Dearborn, who has been doing digital signage since 1993, since before anyone called it digital signage. He started with a skunkworks operation at Treasure Island and now runs one of the most extensive, diverse and sophisticated networks on the planet, encompassing all the screens that fall under MGM Resorts International. […]
BOULDER, Colo., June 14, 2016 /PRNewswire/ — concept3D recently announced the launch of atlas3D, a powerful new mapping and interactive media platform built to promote and market facilities and locations. […]
TORONTO, ON–(Marketwired – June 14, 2016) – PATTISON Onestop, a Canadian leader in the sales and operations of Digital Out-of-Home (DOOH) and a division of PATTISON Outdoor Advertising, is expanding its Digital Office Network (DON) portfolio by acquiring 13 prominent properties managed by GWL Realty Advisors Inc. […]
Canadian outdoor media owner PATTISON Onestop appears to be catching up to Captivate when it comes to market dominance in the elevator media space – having just announced a deal to take over a set of Canadian buildings from its Boston-based rival. […]
Following on the old, here’s a very new take on signage – my presentation last Tuesday morning in Las Vegas at the InfoComm Digital Signage Summit. It’s not really a look at the market as a whole. […]
Wow, just stumbled on this presentation I did in Montreal, at some conference or other, back in early 2009. I had most of what I was blabbering on about right, but it’s so old I was talking about Flash and Silverlight. Back then, I was also a lot more bullish about digital OOH. […]
TORONTO, June 9, 2016 /PRNewswire/ – iSIGN Media Solutions Inc. […]
Integration of Liveposter Technology Enhances Agency’s Ability to Deliver Out-of-Home Campaigns Featuring Data-Driven, Real-Time, Targeted Content NEW YORK, NY (PRWEB) JUNE 13, 2016 Posterscope USA, a leading Out-of-Home (OOH) communications specialist, today formally launched the agency’s new digital strategic direction. […]
In the not-too-distant future, you could be sitting on a park bench reading on a rather pleasant spring morning. Birds chirp, a nearby fountain rushes and a mix of shadows and sun bounces through the trees. While you thought yourself alone, you hear the nearby voice of a fellow bench sitter, asking if you’ve heard about that new vampire film. […]
TORONTO (June 13, 2016) – Cieslok Media, Canada’s leader in large-format outdoor advertising, is proud to announce a partnership with Ontario AMBER Alert Program in support of AMBER Alerts. This agreement leverages Cieslok Media’s network of premium digital screens, situated in high impact, high traffic locations. […]
Newcastle, UK, 13 June 2016. Zytronic, a leader in advanced, rugged Projected Capacitive Technology (PCT™ and MPCT™) touch sensors today announced the addition of force sensing to its touch sensors allowing ATMs, kiosks, game terminals and interactive video walls to differentiate between a soft and hard touch. […]