Movie theaters have high dwell times. According to Arbitron’s 2007 cinema advertising study, frequent moviegoers spend an average of 28 minutes in the theater prior to the start of previews, and infrequent moviegoers spend 24 minutes. […]
Taking on the art world by storm at the Museum of Contemporary Art, Cleveland, Videotel Digital’s VP70 LTE+ Digital Media Player helps rivet audiences. Recently used at the Richard Myers: Aberrations and Mark Motherbaugh: Myopia art installations, the digital media players received tremendous praise by the renowned museum’s discriminating staff. Ray A. […]
At CEDIA this year, MuxLab will premier new products that help define high performance AV infrastructures in residential environments. IP connectivity allows AV equipment to be utilized more effectively in the home, curtailing cabling costs and streamlining the entire implementation process. […]
The world of business has been likened to a societal barometer. The theory goes that in the world of commerce organisations looking for a competitive edge are more likely to become early adopters of new ideas and technologies. […]
If your business is putting consumer tablets out in public areas, it’s really important you take the necessary steps to ensure the device is locked to only offer up the experience that you intended. If you don’t, you get bemused people who know their way around software and devices, who see if they are indeed locked down. And if they’re not, they leave behind their mischief. […]
Drone Nerds began as an e-commerce business selling drones. Customers often visited the company’s warehouse expecting a retail showroom. Owner Jeremy Schneiderman quickly realized that a retail experience was necessary in order to be successful in selling his products. […]
From personalized messaging and RFID tags to demographic parameters, the work of Alvin Toffler and all relevant subject matter in between, Partner/Chief Operating Officer at Billups Rick Robinson and Platt Retail Institute’s Director of Global Marketing & Communications Margot Myers discuss the future of programmatic advertising by expanding on their answers to previous Ask the Board prompts. […]
BROOKINGS, S.D. – Aug. 29, 2016 – In an effort to create an engaging digital experience in downtown Philadelphia, National Real Estate Development has engaged U.S.-based manufacturer Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, to produce four curved LED video displays to don the corners of two adjacent buildings on the 1100 block of Market Street. […]
Today, Mimo Monitors and Iluminari Inc. announce that Mimo has joined the Quicklaunch Solution Partner Program (QSPP). Announced in August, the QSPP provides a unique framework for delivering multi-platform collaboration experiences across customer environments. […]
ATLANTA, August 29, 2016 — Located at the Mall of America in Bloomington, MN, the FlyOver America virtual flight attraction has been thrilling visitors with its cutting-edge technology, breath-taking visuals and sensory immersion since opening to the public this April. […]
Last week, New Yorkers might have looked up one night and seen a huge illuminated billboard floating along the west skyline, over the Hudson River. […]
I don’t have the technical background to say this is indicative of anything, but my test so far of the little Asus Chromebit as a simple signage player has been positive. The little $85 Google-approved HDMI stick I bought has been running on a spare screen at World Headquarters/spare bedroom for eight months, and it just keeps ticking along. […]
Employee communication has become one of the most important contributors to organisational effectiveness. It builds trust and engagement among the employees, enhances business performance to influence customer behavior, and directly affects revenue growth and profitability. It’s important to note that the outcomes mentioned above are only attainable through effective employee communication. […]
What does the future of advertising look like in terms of using microsignage? This medium thrives in a highly contextual, close-proximity, dwell-time experience. Engagement is driven by immediacy and opt-in relevance. […]
What does the future of advertising look like in terms of using microsignage? […]
