The winners of the 2024 Digital Signage Experience (DIZZIE) Awards were announced and handed out Monday in Las Vegas – celebrating a pile of ... […]
Sitting at the airport, heading home from Vegas, and thinking the double Buffalo Trace on rocks nightcap at 1 am something was a flawed ... […]
Private Brand/Agency Firesides, Networking, DOOH Industry Opening Dinner, VIP Floor Tour NEW YORK – December 9, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, announced today plans for its 2025 CES Curated Member Experience. […]
by Betsy McLarney, CEO, EMC Outdoor. It’s that time of year again when we look at the coming year and predict 2025 marketing trends. For Out-of-Home media trends, some are not necessarily new but are continuations of existing shifts. […]
My friends at the Munich-based consultancy invidis do a bunch of things, including organizing and running a series of executive retreats. They have done ... […]
Intel has moved out and a VERY different brand has moved in to that hyper-ambitious immersive retailing pop-up store in central London. The new ... […]
When etailing giant Amazon announced a couple of months ago that it had developed and was now marketing a lean version of its Fire ... […]
This year, the EMC Outdoor team traveled to nearly a dozen convention markets to support our association, non-profit event organizer, and corporate exhibitor partners with out-of-home (OOH) sponsorships. From the East Coast, to Chicago, up to a mile high in Denver, and multiple cities in sunny California – we spent over a month watching attendee behavior in convention markets in 2024 alone. […]
Digital street furniture gets put on city streets by media companies for the sole purpose, understandably, of hopefully recovering their high capital costs and ... […]
AVIXA has pushed out a lot more details on its plans for what will the first InfoComm América Latina, a trade show and conference ... […]
Here’s a modest but well-executed example of how screens can be integrated into a retail design, as opposed to the many examples still popping ... […]
Sensors and triggered content have been part of digital signage for probably 20 years, but they weren’t widely used for a lot of that ... […]
Sales of big OLED TVs for the consumer market are seeing only modest growth globally, but manufacturers are seeing shipments of other products defined ... […]
The wave of retail media networks launched in the U.S. and elsewhere in the past couple of years may soon start washing back out ... […]
I am absolutely not a motion graphics designer or any other valid description of a creative pro, so bear that in mind when I ... […]
