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16:9: Some Digital Signage Audiences Are Genuinely Engaged, But Here’s How To Deal With Flirters And Zombies

Guest Post: Mike Kilian, Mvix Many companies are drawn towards using digital signage because it is an effective “mass communication medium” which allows dynamic and frequent content updates. Even though delivering dynamic, targeted content is the hallmark of the digital signage platform, effective communication requires a deep understanding of the audiences and their preferences. […]

sixteen-nine.net
Mon, May 20, 2019 at 10:07 AM

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Five Ways Internal Communication Managers Can Use Digital Signage To Create Informed, Engaged Workplace Cultures

Guest Post: Samuel Mekonen, Seenspire You go by many names: internal communication manager, people’s experience manager, chief diversity officer, or even chief heart officer. […]

sixteen-nine.net
Mon, May 20, 2019 at 9:29 AM

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74-LCD Video Wall Energizes JP Morgan’s Hong Kong HQ Lobby

This is a very nice, narrow-bezel LCD video wall in the lobby of J.P. Morgan’s Hong Kong offices. The wall had to somehow fit well in an elevator lobby area that was all of 12-feet wide. […]

sixteen-nine.net
Fri, May 17, 2019 at 12:07 PM

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Screenfeed Adds Full Customization Capabilities To Its News Feeds

News feeds from data providers have typically come in one of two ways: raw XML or other feeds that could be flowed into templates; or pre-designed, finished feeds with the look and feel already sorted out. Now Minneapolis-based Screenfeed has added new capabilities that allow top-to-bottom customizability for their customers. […]

sixteen-nine.net
Tue, May 14, 2019 at 1:27 AM

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9 Ecommerce Trends That Will Increase Your Revenue In 2019

The ecommerce industry has seen exceptional growth over the years. Global growth of ecommerce is expected to increase to $4.88 trillion by the year 2021. It is predicted that more and more businesses will be shifting towards online selling. […]

emcoutdoor.com
Mon, May 13, 2019 at 11:29 PM

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16:9: Seattle DSF Mixer Gets The Understory On Amazon’s Spheres

It took going to Seattle to remember and realize a few things about the city and region. First, there are some really big, impactful companies out here – like Amazon, Microsoft, Costco, Boeing and a little coffee chain called Starbucks. Second, there’s more of a signage ecosystem than is maybe obvious. […]

sixteen-nine.net
Thu, May 9, 2019 at 9:26 AM

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What store designers should know when planning digital signage in a retail space (DSConnection)

What advice do you have for store designers when they are asked to plan digital signage in a retail space? This week’s question is answered by members of the DSE Advisory Board CONTENT COUNCIL “In 13 years or so, I’ve seen a lot. My company focuses on content, but it wasn’t always that way. […]

digitalsignageconnection.com
Mon, May 6, 2019 at 8:28 AM

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16:9: Cruise Line Uses Robotic Arms For Choreographed LED Screen Shows

Four Royal Caribbean cruise ships – the newer ones that are the size fully loaded container ships – are now using screens on robotic arms for entertainment. The cruise line’s Quantum Class ships – like the Spectrum of the Seas – have lounges with these dancing screens, using ABB robotics arms. […]

sixteen-nine.net
Sat, May 4, 2019 at 7:43 AM

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16:9: From Oldest To Newest: Barclays Refreshes Massive LED Facade in NY Times Square

The UK-based investment bank Barclays has refreshed the LED displays on the facade of its New York City headquarters on Seventh Avenue, putting on 7,046 square feet of new direct LED. “The enhanced signage system is a powerful example of how we infuse digital innovation into everything we do here at Barclays,” says Richard Haworth, CEO of the Americas for Barclays. […]

sixteen-nine.net
Fri, May 3, 2019 at 11:39 AM

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16:9: Company That Rents Physical Artworks To Businesses Adds Digital Signage Capabilities

A company that provides physical works of art as a service to property owners and companies has added digital capability, providing a presumably less costly alternative to custom creative for things like large format video walls. […]

sixteen-nine.net
Fri, May 3, 2019 at 8:39 AM

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16:9: It’s 2019 And We’re Still Doing Carved-Up Screens???

My calendar confirms it is indeed 2019, and not 2009 – which makes it somewhat mind-wobbling that there are still start-up media companies touting an ad model for out of home environments based on the totally different dynamics of web advertising. […]

sixteen-nine.net
Thu, May 2, 2019 at 9:37 AM

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Vancouver Office Tower Uses OLED Video Wall To Replace Directory, Renew Lobby

This is a tiled LG 2 by 6 OLED video wall built into the lobby wall of an office tower in downtown Vancouver, BC. The displays are set into a bamboo wood wall set against a granite wall. They replaced a physical building directory. […]

sixteen-nine.net
Thu, May 2, 2019 at 8:07 AM

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From The Podcast Archive: Moment Factory’s Creative Director On Doing Big Visual Projects Around The Globe

My ability to record podcasts went sideways 2-3 weeks ago, with some weird glitch that saw my online recording platform just flat refusing to acknowledge I had a microphone plugged in. Very puzzling, but after lots of trial and error and poking around, I found the issue. Check a box and a couple of weeks of endless frustration just disappeared. […]

sixteen-nine.net
Tue, Apr 23, 2019 at 11:02 PM

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16:9: Blended Reality Nail Polish Kiosks Drive 24% Sales Bumps

The global beauty company COTY is using free-standing blended reality kiosks to help demo and sell a line of nail polish products, and has seen 24% sales bumps at locations where they are plugged in. There are more than 400 units – marketing nail polish from the COTY brand OPI – in third-party stores around the world. […]

sixteen-nine.net
Wed, Apr 17, 2019 at 8:23 AM

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DS Automobiles secures brand partnership for Ocean’s Formula E broadcast coverage

DS Automobiles has been announced the brand partner for Ocean’s exclusive coverage of the ABB FIA Formula E Championship. […]

oceanoutdoor.com
Tue, Apr 16, 2019 at 4:46 AM

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