As more states legalize cannabis, OAAA has assembled advertising regulations (which vary state to state). If you have questions about specific rules governing cannabis marketing, let us know (kyoakum@oaaa.org). Meanwhile, here are answers to commonly asked questions about this new sales category: 1. […]
The movement to legalize cannabis for recreational use has picked up steam in the past couple of years, with multiple states decriminalizing or outright legalizing the practice and Canada legalizing cannabis across the country. Hundreds of entrepreneurs have seized the opportunity to set up their own shops where legal. […]
If CVS is selling cannabidiol products over the counter and Carl’s Jr has CBD burgers in Denver, then it must be okay to advertise, right? The promotion of new CBD products raises complex issues. In this report, I’ll explain CBD, how it is different than marijuana, and break down the steps toward advertising compliance. […]
Screens in medical waiting rooms is one of the most well established kinds of digital OOH media, and there’s been no end of companies that developed networks built around advertising-supported content. […]
The Toronto chapter of the Digital Signage Federation has firmed up plans for its first DSF Toronto Breakfast Session, on Nov. 14. They’ll be talking about cannabis – just weeks after Toronto and thew rest of Canada goes legal. […]
As the legal cannabis industry buys more advertising, this emerging category is spawning niche ad agencies and new regulations. Thirty states and the District of Columbia currently have laws broadly legalizing marijuana in some form, led by Colorado and Washington State in 2012. The first retail shop in Washington State opened in mid-2014. […]
The cannabis industry is one of the fastest-growing in the US, with eight states now approved for recreational use, and U.S. retail sales of legal cannabis products expected to rise to $14 billion by 2021. Fast forward to 2027, and spending on legal cannabis worldwide is expected to hit $57 billion. […]
More and more digital signage software companies are starting to catch on to how the cannabis industry presents a lot of opportunity for menu boards, promo displays and interactive product information stations. […]
Via Pot Network With all of Canada going to legalized cannabis this summer and more U.S. states doing so (California is roughly the same population as Canada) there will be a lot of points of sale and a lot of digital menus and promo displays over the next few years. […]
A digital OOH company focused on the retail cannabis business has closed a $3 million Series A funding round from an investment form that’s also focused on the rapid-growth industry. Eyechronic runs a screen network in some 300 stores across 16 U.S. states where cannabis and sale is now legal in some fashion. […]
