Cineplex Digital Media has announced it won an RFP process to install, maintain and operate a digital OOH display network at 21 Ivanhoé Cambridge shopping centres across Canada. The network involves nearly 230 digital displays at Ivanhoé Cambridge mall properties across Canada. […]
The Society For Experiential Graphic Design has its annual xLab conference on even as I type this, but I’m back at HQ and missing the event (but not missing flying out of NYC on a Friday evening … ugh). […]
The Toronto landmark Case Loma, a Gothic Revival-style house that looks like it could be used for a Canadian version of Downton Abbey, has been transformed this month as a projection mapping surface for a Halloween attraction. […]
Andy McRae of Dot2Dot explaining the sensor-driven video wall. I’ve been aware of the Digital Trends Showcase that’s been running for a few years now in Toronto, but schedules have never allowed me to go see what it was all about. […]
The Montreal out of home ad software firm Ayuda Systems has made what it calls a pivot by spinning off a wholly-owned subsidiary called AYUDA[x] that uses geospatial data to hyper-target and deliver ads to Digital OOH screens AND smartphones. […]
Zaib Shaikh For the 10th year running, digital signage screens in Toronto’s subway system are being used as the medium for a film festival that pretty much coincides with the glitzy, celebrity-riddled Toronto International Film Festival. […]
If you’ve even driven the 401 highway that runs up from Detroit through Toronto and almost to Montreal, you’ll have been thankful there’s a set of travel centres that provide the essentials to motoring: gas, coffee and clean restrooms. About 500,000 people a day pull in to these centres across the province. […]
Montreal-based Astral Out-of-home has won the ad concession for Toronto’s Pearson International Airport, and with that now has ad rights in Canada’s three busiest airports and largest markets. Astral’s airport media business, owned by the communications conglomerate Bell Media, already has Montreal and Vancouver, as well as Ottawa and Halifax. […]
There’s no end of talk out there about digital OOH being part of integrated marketing campaigns that span mediums and use data, but not nearly as many real-world examples of it being done … but here’s one. […]
Most of the mergers and acquisitions that happen in this industry have some obvious rationale behind them, but news that the Canadian OOH firm Rouge Media Group is now owned by an insurance holding group isn’t one of them. […]
I’m up midday at Omnivex‘s offices in the north part of Toronto to do a Q&A webinar on how data can be used to drive digital signage. It’s more of a chat than a formal presentation, and I’ll toss questions at Omnivex President Jeff Collard about how this stuff is done. […]
Samsung Electronics now owns Montreal-based AdGear Technologies, Inc, a software company that has a rich media ad buying, targeting and serving suite that works across all kinds of screens. […]
A pair of Canadian companies that have been either directly in or around the digital signage business in recent years have merged. Ottawa-based International Datacasting Corporation will now operate as a wholly owned subsidiary of Toronto’s Novra Technologies. […]
Canadian outdoor media owner PATTISON Onestop appears to be catching up to Captivate when it comes to market dominance in the elevator media space – having just announced a deal to take over a set of Canadian buildings from its Boston-based rival. […]
Wow, just stumbled on this presentation I did in Montreal, at some conference or other, back in early 2009. I had most of what I was blabbering on about right, but it’s so old I was talking about Flash and Silverlight. Back then, I was also a lot more bullish about digital OOH. […]
