There is, unsurprisingly, precious little detail, but McDonald’s is starting to generally talk up and validate its $300M acquisition a year ago of the Israeli AI startup Dynamic Yield, which is enabling the QSR giant to optimize suggestive selling in its drive-thru lanes and elsewhere. […]
Amazon has opened its first full-sized Amazon Go grocery store, and just like the smaller versions it has opened to date, this store is pretty short on screens. Two years after launching a set of c-stores that didn’t have cashiers or checkout lines, using sensors and a lot of AI to allow shoppers to “just walk out”, a new 7,700 sq. […]
Samsung and one of its education-centric integrators have announced a partnership that pairs an IOT/sensor platform with the display giant’s CMS software application, MagicINFO. HAVRION, which given a shared business address must be a spinout of a Miami-based UDT, says it is “dedicated to protecting life during emergency situations through the innovative use of technology and AI. […]
RMG Networks has been doing workplace communications and employee engagement since the days the Dallas company was known as Symon Communications. There have been some interesting twists and turns in the story of RMG – like a curious spell as a digital out of home media company that ALSO did the legacy Symon stuff. […]
DSE Booth Previews: Reveal Mobile, Booth M6 What is your big marketing message to attendees and what is it all about?Customers use our location intelligence solutions to measure viewership and the impact of out-of-home advertising, whether mobile or static, digital or traditional. In addition, they use our products to measure attribution and to conduct multi-channel re-targeting. […]
Miami, FL and Montreal, CA — February 5, 2020 — AdMobilize, the world’s #1 audience intelligence company powering DOOH networks with real time, fully-anonymous AI, and Broadsign, the leading digital out-of-home (DOOH) marketing technology platform, today announced a partnership to provide DOOH networks with integrated audience measurement solutions. […]
Home Depot is piloting interesting technology that bridges a scanner, screen and presumably AI-based visual search algorithms to enable home DIY types to identify parts and locate replacements in the giant hardware store. […]
The French computer vision firm Quividi – which has been marketing video analytics into the digital signage and DOOH ecosystems for many years – has shuffled its management team, naming a new CEO, shifting its longtime CEO to the board, and bringing back a founder. […]
Getting agencies and media planners out of the process was always going to be critical to enabling small to medium businesses to do marketing campaigns on digital billboards across the country. The idea of online media marketplaces is not new – and there are certainly lots of ad exchanges and programmatic digital OOH companies already out there. […]
The massive CES consumer gadgets show is on this week in Las Vegas, and there are plenty of poor souls from this industry who are obligated to be there this week – dealing with endless line-ups for everything and supply/demand hotel pricing that sees terrifying places like Circus Circus charging $300+ a night. […]
An Israeli company has started touting digital signage as a good use case for its smart audio technology, which uses computer vision to detect faces, accurately position ears, and send discrete sound bubbles with audio messaging that only the viewer hears. […]
Miami-based computer vision and analytics company AdMobilize has pushed out an interesting email with an infographic looking at what it calls Truth Metrics. […]
I like how the Polish digital OOH media company Screen Network is thinking and acting quite differently in how it is using computer vision for media campaigns – with the latest example an ad that tells drivers on a busy Warsaw roadway that their lights are off. […]
The Orange County, CA-based AV solutions firm Mad Systems has been granted a U.S. patent for systems and methods that provide location-centric information about registered users based on facial recognition technology. The system, called LookingGlass Concierge, “uses facial recognition to identify and locate people. […]
The French computer vision firm Quividi has released results of a methodical research test in Australian shopping malls that showed using real-time pattern detection to match ad content to viewers had distinctly positive impacts. […]
