Sunday, July 21, 2024

The World Out of Home Organization’s APAC Forum October 11-13, 2022 in Kuala Lumpur: Speaker lineup update (WOO)

Wednesday, September 28, 2022

The World Out of Home Organization’s APAC Forum will be held in-
person in Kuala Lumpur, Malaysia, from October 11th to 13th.

A selection of media figures in the region, including Sam Balsara, Chairman of Madison World and Cathy O’Connor, CEO and Managing Director of oOh!Media will focus on the capabilities of OOH in the Asia Pacific territories and pinpoint key areas where the medium can maximise its strengths and accelerate future development.

The APAC region has been leading the global recovery from the
pandemic and its higher levels of internet usage and smartphone
ownership than the world average are providing great potential for
expanding the use of DOOH.
The region has also led the world in innovations such as 3D effects in
DOOH, which not only provide stunning visual effects but, with its
sophisticated data capabilities and smart OOH, provide linkups with
multiple scenarios and ensuring data driven efficiency.

Experts will analyse the progress being made in areas such as Audience
Metrics, DOOH innovation, Programmatic as part of the Adtech
revolution, Creative Technology and also Media Owner Collaboration.
It will also focus on other issues that are critical in driving the medium
Our confirmed speakers and panellists from top left to bottom right are:
Tom Goddard, President World Out of Home Organization;

Cathy O’Connor, CEO and Managing Director of oOh!Media;

Sam Balsara, Chairman of Madison World;

Agung Prihambodo Marketing Director Alternative Media Group,

Chloe Neo, CEO, Omnicom Media Group (Singapore, Regional Hub) +
Chair of the Outernet 2.0 Panel, AAMS;

Charles Parry-Okeden Independent Chairman  – Outdoor Media
Association Australia;

Jim Liu CEO, BNR Communications and China/Asia Ambassador,

Nigel Clarkson, Chief Revenue Officer, Hivestack;

Haruki Fujii, General Manager, DOOH Strategy and Sales Dep.,
dentsu inc., Japan;

Troy Yang, Managing Director of North Asia, Hivestack;

Srikanth Ramachandran, Founder and Group CEO of Moving Walls;

Remi Roques, General Manager, Broadsign APAC;

Charmaine Moldrich, Outdoor Media Association, Australia;

Franck Vidal, Director, Southeast Asia Sales & Partnerships Vistar

Rachana Lokhande, Board Advisor, IOAA;

Ichiro T. Jinnai, President, Hivestack Japan representing DSC from

Melanie Lindquist – Managing Director, Talon Outdoor (APAC);

Gideon Adey, CEO, GUROOH Ltd and Measurement Consultant for

Mark Flood,  Global Head of OOH at Ipsos;

Angie Cutter, Founder & Managing Director, TAC Media;

Ben Milne, Head of Out of Home, dentsu International.


For further information: contact Richard Saturley at
About WOO
The World Out of Home Organization is the only global Out of Home Association,
working to promote and improve the OOH industry on behalf of its members.
Board members include the major International companies  – JCDecaux and Clear
Channel – as well as Ströer, Pikasso, Global Outdoor, blowUP media, OUTFRONT
Media and Lamar from the US, Selvel One from India, Primedia from South Africa
in as well as OOH associations, the OAAA in the US, Alooh from Latin America and
the OMA in Australia.
Membership is open to all companies who operate in the OOH sector and, as a
non-profit Organization, funds are reinvested in industry issues such as research
and the annual international congress. WOO is a member of EASA in Europe, as
well as a founding member of ICAS, and actively works to help the membership
with legislation issues within their own countries as well. It also aims to lobby for
Out of Home advertising with authorities, international organizations, opinion
formers and other elements of the communication media. More information is
available at

Published on Wednesday, September 28, 2022 at 5:53 PM

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