Monday, June 24, 2024

The State of Static OOH Advertising Report: free download (Broadsign)

Thursday, February 15, 2024

Catherine Lee. In our era of digital growth, static out-of-home still counts for approximately 70% of inventory—it’s an important yet underrepresented part of #OOH.

We wanted to investigate some of the more common trends impacting static #OOH today, and so we surveyed 60+ media owners and 125+ #OOH professionals from all corners of the globe in the hopes of uncovering common challenges, new opportunities, and what’s on the horizon.

The result? The State of Static Out-of-Home Advertising Report, which is packed with in-depth insights, trends, and analysis that help us understand the industry’s collective challenges and emerging opportunities.

If you’re ready to take a deep dive into static out-of-home advertising, download your copy of The State of Static Out-of-Home Advertising Report at the link. 👉 📑 https://lnkd.in/ecCg9P4n

While you’re at it, take a look at what our respondents had to say about top features, emerging trends and sustainability in static OOH.

Published on Thursday, February 15, 2024 at 12:11 AM

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