Navori’s new digital signage software release has programmatic DOOH capabilities via integration with Hivestack platform
Tuesday, May 30, 2023
LAUSANNE, SWITZERLAND, May 30, 2023 – Navori Labs comes to InfoComm next month with a new QL digital signage software release that expands the company’s appeal to a broader customer base, with new features that specifically benefit ad agencies, the application developer community, and general digital signage users. Navori Labs’ new QL 2.7.5 software release incorporates these new features, including programmatic DOOH advertising, a new API for SaaS customers, and expanded SoC display support, all with a common theme of helping customers maximize and measure audience engagement through a fully integrated digital signage suite.
“Navori Labs remains the only digital signage supplier that combines the power of digital signage and computer vision analytics to help businesses automate and personalize content delivery for flawless presentation on any screen,” said Jerome Moeri, CEO, Navori Labs. “We are excited to return to InfoComm, the leading North American conference for reaching AV and IT channels, to demonstrate our latest innovations and share our message of empowering digital signage users through solutions that improve business operations and enhance consumer experiences.”
Navori Labs helps customers achieve these goals through innovations in AI and computer vision solutions that enable data-driven, context-aware content automation for audience engagement. This is made possible through the native integration of Navori’s QL digital signage software and Aquaji marketing analytics, and Navori Labs remains the only supplier to successfully develop and integrate digital signage and analytics software in-house.
At InfoComm, Navori Labs will introduce native integration of programmatic DOOH advertising through Hivestack in its QL 2.7.5 release. The integration allows QL users to sell ad space using an open exchange, and fill unsold slots in their schedules with an intelligent and trusted DOOH media platform. The benefits are further strengthened when integrated with Aquaji’s AI-enhanced, camera-based analytics software, which helps businesses analyze the customer journey including response to physical items, on-screen content, and DOOH ad campaigns.
“When used together with Aquaji, customers are empowered with a unified system that can not only automate personalized QL content and DOOH ad delivery, but also help businesses and advertisers measure audience engagement and DOOH campaign success,” said Jordan Feil, Director of Marketing, Navori Labs.
QL 2.7.5 incorporates several other additional improvements and new features across its three core components (QL Server, QL Content Manager, and QL Player), including:
· SaaS API for QL Server: Navori Labs continues to broaden its appeal to custom application developers by expanding access to an open API for SaaS customers through QL Server, which was previously available to customers with on-prem servers. Large DOOH network operators and other QL users can now customize their SaaS applications for QL digital signage networks with the protection of a secure login procedure.
· Sony SoC Display Support: Navori Labs has expanded its SoC display support to Sony BRAVIA Professional Displays, adding reliable QL Player software to Sony displays for customers that want to reduce the costs and complexity of their digital signage ecosystem through a single integrated SoC platform. Navori Labs also provides integrated QL Player software for LG, Phillips and Samsung SoC displays.
“With our SoC support extended to customers that prefer Sony digital signage displays, Navori’s QL digital signage suite brings together the industry’s most flexible ecosystem to publish and display content flawlessly on any screen, including full-featured CMS software and content rendering on any SoC display or media player,” said Feil.
InfoComm takes place June 14-16 at the Orange County Convention Center in Orlando. Navori Labs exhibit at Booth 1973.
About Navori Labs
Navori Labs, a Swiss software innovator, delivers professional digital signage and AI-driven marketing analytics solutions to improve physical business performance and enhance customers’ experience. With over 20 years of experience, Navori delivers premium technologies and large-scale deployment expertise to customers around the world. Our multiplatform software uses an open architecture and is developed in-house by a team of highly qualified engineers. For more information, visit www.navori.com for QL digital signage and www.aquaji.com for AQUAJI marketing analytics.