CEDIA Expo 2024 and Commercial Integrator Expo 2024 (CIX 2024) will take place at the Colorado Convention Center in Denver from Sept. 4 to 7, with exhibits open the last three days. […]
The Spanish digital signage CMS software firm DENEVA has partnered with two other companies to have a run at making a successful digital OOH ... […]
BATON ROUGE, La. - Lamar Advertising Company (NASDAQ:LAMR) reported second quarter revenue that topped analyst expectations, sending shares soaring 10%. The outdoor advertising company posted revenue of $565.3 million for the quarter, beating the consensus estimate of $564.36 million. […]
“We delivered second quarter consolidated revenue of $559 million, an increase of 5.2%, or 5.4% excluding movements in foreign exchange rates, with growth in our America, Airports and Europe-North segments,” said Scott Wells, Chief Executive Officer of Clear Channel Outdoor Holdings, Inc. […]
Clear Channel Outdoor (CCO) reported $558.54 million in revenue for the quarter ended June 2024, representing a year-over-year decline of 12.4%. EPS of -$0.06 for the same period compares to -$0.08 a year ago. The reported revenue compares to the Zacks Consensus Estimate of $563.75 million, representing a surprise of -0.93%. […]
LA-based Loop Media, which makes ad-supported streaming media channels for place-based venues like bars and salons, continues to struggle in what it calls a ... […]
Sales of all-in-one fine pitch LED displays have grown by more than 600% since 2020, according to a new analysis from the tech research ... […]
CVS, Albertsons, dentsu and EssenceMediacom weigh in on measurement standards and opportunities as RMNs mature. IAB introduced media measurement guidelines in September 2023 so RMNs and adtech partners could begin to help brands and agencies connect the dots. […]
Dan Berthieaume. Lowe's Companies, Inc. is changing the name and logo of its retail media network as it also expands the reach. […]
Pete Schroeder, President, View Outdoor. “I have found it difficult to “adjust” commissions especially lowering them as sales ramp up. Most AE’s don’t accept that well. […]
AUO Display Plus (ADP) has obtained the required internal approval to pursue a proposed acquisition of Avocor Technologies USA, Inc. According to a statement, the parties are now in the process of finalizing the detailed terms and conditions of the proposed acquisition and will work together to reach an agreement on the final terms. […]
A German company focused mainly on display technology has started marketing transparent screens that could be used for applications like ticket counters and government ... […]
Jay Fenster, OUTFRONT’s Marketing Manager. For CPG brands, retail media networks are the single most important element of their media plans (SOURCE: Skai). […]
Eloise Hill. Retail media has exploded this year as more brands look to advertise to customers while they shop in-store and online. And with retail media spend forecast to hit £121.1bn before the end of the year, it’s no wonder a raft of retailers have been investing in their networks of late. […]
by Laurie Sullivan. Advertisers got a break on the cost of running programmatic out of home (OOH) ads during the first half of 2024, compared with the second half of 2023. The Place Exchange Programmatic OOH Trends report shows overall CPMs fell slightly to $7.16 during the first half of 2024, compared with $7.24 in the second half of 2023. […]