This is the first time the WOO Annual Congress takes place in Latin America as it follows the highly successful WOO Annual Congress in Hong Kong, its first visit to Asia, earlier this year. Over 500 delegates attended. Helping to host the 2025 event will be ALOOH, the trade body representing Out of Home in the region. […]
By Adam Kahansky, Director Of Business Development, North America, Broadsign. As an advertising channel, OOH is one of the oldest and most effective. Take a closer look at why. […]
The public out of home stocks trailed the US market in the second quarter of 2024. The S&P 500 grew 4%, Lamar grew 1.7%, Clear Channel Outdoor declined 14.5% and OUTFRONT declined 17.7%. Public Out of Home Stock Performance for 3 months ended June 30, 2024. […]
Chris Wood, editor. Two experts in data and marketing — Keen CEO Greg Dolan and Len Ostroff, SVP of sales and partnerships at Crisp — spoke about RMNs at The MarTech Conference. Here are the three biggest challenges of RMNs and insights into how marketers can overcome them. […]
The UK firm focused on enabling touchless, mid-air hand and gesture controls using ultrasound waves and tracking has confirmed it is halving its workforce ... […]
The British company could shed half of its staff in plans to offload one of its core divisions, with its haptics arms spun out into a new company that would be owned by the existing shareholders. An Ultraleap spokesperson told Sky: "This decision has not been taken lightly, but it is necessary for us to adapt our business to better serve our market and our customers. […]
66% of businesses view attracting millennials and generation Z consumers into stores with immersive, physical experiences as the best way to counter declining footfall. […]
This event features the premier experts of retail media covering key themes, challenges and solutions within the emerging in-store retail media ecosystem. Sessions are curated and deliberately sequenced to maximize insights and actionable learnings for attendees. […]
EnsembleIQ’s The Path to Purchase Institute Launches New ‘Storefronts’ Retail Media Event Uniting U.S. Retailer Media Networks with CPG Brands and Marketers to Learn What's Ahead in Commerce Marketing Innovation. CHICAGO, July 02, 2024 -- The Path to Purchase Institute (P2PI) will host Storefronts, a new event that brings U.S. […]
The photos from last month’s XUSC/Sixteen:Nine Networking Mixer at InfoComm have been uploaded and are accessible to view and download online. Thanks to event ... […]
The UK research firm Futuresource Consulting routinely generates post-show wrap-up reports that get into detail about what its analysts saw on the exhibit hall ... […]
2nd Annual Awards Progam Recognizes Outstanding Female Leadership NEW YORK – July 1, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media, has opened nominations for its annual Leading Women in Digital Media Awards. […]
Uzbekistan's government is working on an initiative to provide prisoners with online shopping via kiosks, according to a Daryo report. The kiosks, which feature facial recognition, will be installed in detention facilities, allowing inmates and families to browse and order goods. […]
by Dave Haynes. The sad downfall of a once rising star in the digital out of home sector hit a big milestone last week, with Rishi Shah, the co-founder and once CEO of Outcome Health, being sentenced to 7.5 years in jail for fraud. […]
A federal judge has sentenced former Outcome Health CEO Rishi Shah to 7½ years in prison for a massive fraud scheme that prosecutors say enabled a “jet-set lifestyle” featuring private aircraft, yachts and a tony Chicago home. U.S. […]
